Fi · 3 days ago

City General Manager

United States

Full-time

Remote

Mid Level

$50K/yr - $75K/yr

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Insider Connection @Fi

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Responsibilities

Develop and execute field marketing plans tailored to each region's unique pet owner demographics.

Engage with local dog owners, businesses, and pet organizations to promote Fi and build community relationships.

Coordinate and participate in dog-friendly and human-only events, meetups, and sponsorships to connect with target audiences, including organizing hikes and off-leash events.

Collaborate closely with the marketing team to align strategies and messaging with Fi's brand identity and objectives.

Craft strategy, assess financial impact, and evaluate outcomes, all while actively engaging in fieldwork to forge partnerships and foster growth opportunities.

Gather and analyze feedback and data from field activities to continually refine and optimize marketing efforts.

Cultivate partnerships with local pet influencers, shelters, and businesses to expand Fi's reach and impact.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Field MarketingMarketing StrategyLocal Market InsightsPet Industry ExperienceLocal ConnectionsLove of Dogs