David's Bridal · 8 hours ago

Consumer Insights Analyst REMOTE

United States

Full-time

Remote

Entry Level

1+ years exp

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Responsibilities

Maintain and build upon current customer feedback platform

Consolidate and analyze customer feedback into insights about customer sentiment, challenges, and successes

Build snackable reporting and presentations to be distributed across key business leaders and teams to help drive consumer-led strategies

Be a crucial partner to Marketing and Brand Teams by providing a strong, objective 'voice of the consumer' built upon a holistic understanding of the brand and business challenges

Oversee the ideation, design, and execution of market research and ad-hoc research projects for competitive analysis and market benchmarking

Actively engaged with cross-functional teams to scope work in response to business questions that will lead to actionable output that can inform business decisions

Designs, manages, and delivers results of consumer research studies and custom-designed strategic and tactical studies

Combines learning from quantitative and qualitative methodologies to provide actionable business recommendations

Effectively documents and translates research and analysis into actionable insights

Qualification

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Market ResearchConsumer InsightsData AnalysisPerformance MarketingQuantitative ResearchQualitative ResearchCross-functional Collaboration

Required

Bachelors' degree in business related or technical field such as Finance, Accounting, Marketing, or related field. Equivalent working experience will be considered.

Minimum 1 year experience working in performance marketing position in business with fast paced and dynamic market environment.

Desired track record of being a part of a cross functional team from beginning to end of project, achieving challenging targets and standards.

Must be consumer-driven, always looking to meet consumer demands.

Exceptional problem-solving skills.

Self-motivated and inspire the same in others.

Proactive and thirsty for knowledge.

Ability to prioritize and meet deadlines even when working on multiple projects.

Brave in going for informed experimentation.

Knack for delivering results.

Display calmness and composure under stress and in uncertain situations.

Ability to communicate promptly and accurately via computer, telephone, or similar device with or without assistive technology.

Ability to perform sedentary work.