Elevation Capital ยท 3 days ago
Content Creator
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Responsibilities
Conceptualize, plan, and execute photo and video shoots that align with the brand's visual identity and marketing goals.
Capture high-quality, on-brand photos and videos for use across social media, website, email campaigns, ads, and other marketing channels.
Edit photos and videos to create polished, professional content that meets brand guidelines.
Develop compelling storylines and visual narratives that showcase our products in innovative and inspiring ways.
Collaborate with the marketing team to develop content that supports product launches, campaigns, and brand initiatives.
Stay up-to-date on industry trends, social media best practices, and new creative techniques to keep content fresh and relevant.
Ensure all content adheres to industry regulations, including accurate ingredient listings, health claims, and legal disclaimers.
Stay informed about regulatory changes and incorporate necessary updates into content.
Manage and organize content archives, ensuring easy access and retrieval of assets.
Manage content calendars and schedules to ensure timely delivery of content across all platforms.
Coordinate with internal teams and external partners to gather content requirements, approvals, and feedback.
Monitor and analyze content performance, using insights to optimize future content strategies.
Maintain a consistent brand voice and tone across all content.
Ensure all content reflects the company's values, mission, and branding guidelines.
Qualification
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Required
Bachelor's degree in Marketing, Communications, Journalism, or a related field.
Minimum of 3 years of experience in content creation, preferably within a regulated CPG environment.
10-20% travel based on the project
Proven experience as a content creator, photographer, videographer, or similar role, ideally within a CPG, lifestyle, or consumer brand.
Strong portfolio showcasing expertise in photography and videography, with a keen eye for detail and storytelling.
Proficiency in photo and video editing software, such as Adobe Creative Suite (Photoshop, Lightroom, Premiere Pro, After Effects).
Solid understanding of visual storytelling principles, lighting, composition, and color grading.
Experience creating content for social media platforms, including Instagram, TikTok, YouTube, and Facebook.
Excellent communication and organizational skills, with the ability to manage multiple projects simultaneously.
Ability to work independently and collaboratively in a fast-paced environment.
Creative mindset with a passion for continuous learning and pushing creative boundaries.
Experience with product styling and an understanding of how to best showcase CPG products in visual content.
Preferred
Basic knowledge of content marketing and SEO principles is a plus
Benefits
Full medical benefits
Company
Elevation Capital
Elevation Capital is an early-stage venture capital firm that focuses on consumers, enterprises, logistics, and B2B.
Funding
Current Stage
Early StageRecent News
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