Be an early applicantLess than 25 applicants

Company

SonderMind · 5 hours ago

Content Lead

Denver Metropolitan Area

Full-time

Remote

Senior Level, Lead/Staff

$108K/yr - $135K/yr

8+ years exp

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Responsibilities

Develop and execute a comprehensive content strategy that spans blog posts, case studies, long-form white papers, social media posts, video scripts, paid social ads, lifecycle marketing communications, provider communications

Identify and communicate SonderMind's key selling points/differentiators for core audiences: clients, therapists, psychiatric providers, health system executives, VA care coordinators, and other strategic B2B partners.

Create nuanced, audience-specific content for diverse stakeholders: clients, therapists, psychiatric providers, health system executives, VA care coordinators, and other strategic B2B partners

Lead end-to-end content production, from ideation and research to writing, editing, and performance optimization

Collaborate closely with marketing, product, clinical, and enterprise B2B teams to ensure content aligns with broader organizational goals and messaging

Develop thought leadership content that positions SonderMind as an innovative leader in mental health technology and care delivery

Manage content performance tracking, using data-driven insights to continuously refine content strategy

Collaborate with SEO lead on content optimization and distribution strategy across multiple channels

Create detailed content briefs, style guides, and editorial calendars

Mentor and guide other content creators, ensuring consistency in voice, quality, and strategic alignment

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Content strategyExceptional writing skillsSEO knowledgeContent management systemsData analysisHealthcare experienceB2B marketing experienceMental health awarenessCreative storytellingPerformance trackingProject managementCollaboration skills

Required

8-10 years of content strategy experience in healthcare, technology, or B2B marketing

Proven track record of creating high-impact, multi-channel content

Exceptional writing and editing skills across multiple formats

Deep understanding of content marketing strategy and execution

Advanced SEO and content distribution knowledge

Proficiency in content management systems and analytics tools

Strong data analysis and performance tracking capabilities

Ability to translate complex concepts into accessible, engaging content

Strategic thinker with a creative approach to storytelling

Highly collaborative and adaptable

Comfortable working in a fast-paced, evolving startup environment

Exceptional project management and prioritization skills

Preferred

Experience in Healthcare, Mental Healthcare, SaaS, or technology industries

Experience marketing to health plans, health systems, payers, and physicians

Experience in a digital health/mental health growth-stage startup

Benefits

A commitment to fostering flexible hybrid work

A generous PTO policy with a minimum of three weeks off per year

Free therapy coverage benefits to ensure our employees have access to the care they need (must be enrolled in our medical plans to participate)

Competitive Medical, Dental, and Vision coverage with plans to meet every need, including HSA ($1,100 company contribution) and FSA options

Employer-paid short-term, long-term disability, life & AD&D to cover life's unexpected events. Not only that, we also cover the difference in salary for up to seven (7) weeks of short-term disability leave (after the required waiting period) should you need to use it.

Eight weeks of paid Parental Leave (if the parent also qualifies for STD, this benefit is in addition which allows between 8-16 weeks of paid leave)

401K retirement plan with 100% matching which immediately vests on up to 4% of base salary

Travel to Denver 1x a year for annual Shift gathering

Fourteen (14) company holidays

Company Shutdown between Christmas and New Years

Supplemental life insurance, pet insurance coverage, commuter benefits and more!