200+ applicants

Company

PERSUIT® · 4 hours ago

Content Marketing Manager

United States

Full-time

Remote

Mid, Senior Level

5+ years exp

Maximize your interview chances

Information TechnologySaaS

Insider Connection @PERSUIT®

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Create compelling educational and sales content to educate the market on a creative new approach and technology in the LegalTech space

Leverage our unique position in the market to enable our existing clients

Attract new clients through education across multiple channels

Writing blogs, case studies, white papers, and various forms of content to support global campaigns

Drafting and editing content for our internal thought leaders, including organic social media and newsletter content

Managing the content calendar

Publishing content to our website and optimizing for SEO

Scripting content for events and webinars and repurposing this content in other mediums and channels

Copywriting for the PERSUIT website, including copy for the home page and all supporting pages and landing pages

Copywriting for paid media and advertising

Copywriting for event descriptions, webinar invitations, email campaigns, and any other written marketing content needed by the team

Oversight of the Innovative Legal Leadership podcast, including coordination with Sales and CS in securing guests, managing podcast production, and promoting the podcast through social and other channels

Maintaining brand continuity across our departments

Coordinating with team members to schedule email sends and social media posts

Building and maintaining relationships with content distribution partners

Collaborating across departments and using data to drive results across our four marketing initiatives

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

B2B SaaS experienceContent writingCopywritingPodcast managementSEO optimizationLegal industry knowledge

Required

5+ years of relevant experience in B2B SaaS

A strong writing portfolio demonstrating your experience creating both educational content and sales copywriting (We want to see your work on blog posts, web copy, email copy, ad copy, webinar descriptions, and similar writing projects)

Ability to create 'publish-ready' content and copywriting

Ability to deliver work on time

Ability to take ownership of projects and innovate how you deliver value

You're comfortable working in a fast-paced, high-energy environment

Preferred

2+ years in the legal industry

2+ years in enterprise SaaS marketing and copywriting

Knowledge of the legal pricing, law firm RFP process, and/or corporate legal departments

Podcast management experience

Experience working with subject matter experts and C-level executives (Example: Emailing a C-level executive to set up a podcast interview)

Being located in the New York area and available to work from our office 2-3 days a week is a plus

Benefits

Generous Time-off

Paid Holidays

Health Benefits

401k Plan

Wellness Allowance

Work from Anywhere Perk

Learning Allowance

Employer Charity Match Program

Company

PERSUIT®

PERSUIT is an outside counsel management platform that enables client organizations to scope and receive competitive and easy to compare proposals from their law firms of choice.

Founded in 2016

New York, New York, USA

51-200 employees