Just Thrive · 20 hours ago
Copywriter – Full-time, 100% Remote
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E-CommerceHealth Care
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Responsibilities
Create compelling, conversational email campaigns that drive engagement and sales
Write and manage multiple email types including:
Sales and promotional campaigns
Educational content and blog promotion
Post-purchase sequences
Abandoned cart flows
Customer retention series
Product education
Demonstrate mastery of email best practices including subject line optimization, content hierarchy, and clear calls-to-action
Work independently to plan, write, and polish emails requiring minimal edits before publication
Follow established templates and formatting guidelines to ensure smooth implementation
Maintain organized documentation and meet all deadlines consistently
Write and edit website copy, landing pages, blogs, organic and paid media copy, video scripts, podcast scripts, Amazon copy and other marketing materials
Research and synthesize scientific studies to support marketing claims
Analyze content performance metrics, gather insights, and optimize copy for improved engagement and conversion in future campaigns
Work closely with the sales and product teams to ensure that the unique selling points and benefits of Just Thrive’s products are clearly communicated and compelling to potential customers.
Collaborate with team members to develop campaign concepts and messaging
Maintain a consistent brand voice, style, and message across all content and platforms, ensuring that all content reinforces Just Thrive’s brand identity and values.
Ensure all copy meets FDA/FTC compliance requirements
Monitor and analyze digital content trends and competitor strategies to identify opportunities for content innovation and improvement
Stay abreast of industry trends and updates to ensure Just Thrive’s digital content remains relevant and competitive
Qualification
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Required
4+ years of direct response copywriting experience with demonstrated success in email marketing
Proven ability to write clear, engaging copy that converts
Strong understanding of direct response principles and email marketing best practices - bonus points for experience with Klayvio Marketing Automation Platform.
Experience writing for the health/wellness industry with knowledge of FDA/FTC/DSHEA compliance
Demonstrated ability to read and interpret scientific research papers and clinical studies
Exceptional editing and proofreading skills with meticulous attention to detail
Proficiency with standard marketing tools (Klaviyo, Loom, Google Workspace, etc.)
Strong project management skills with ability to independently manage multiple deadlines
A cursory knowledge of AI
Excellent time-management and organizational skills.
Ability to work independently and collaboratively in a fast-paced environment.
Preferred
Has a passion for health and wellness
Has an attitude of gratitude
Likes to work hard but also likes to have fun while getting things done
Will treat the company like it’s their own
Has a customer-focused mentality
Proactively manages their workload and communicates clearly about timelines
Demonstrates intellectual curiosity and commitment to continuous learning
Has an authentic interest in gut health/probiotics
Would be described by past employers as a motivated self-starter who take full ownership of their responsibilities
Has a natural gift for communication
Enjoys working in a team environment
Shows genuine care for team members by making their jobs easier, not harder
Contributes positively to team culture through collaboration and recognition of others
Benefits
Competitive compensation
Remote work environment
Opportunities for professional development and growth
A budget for employee self-care and education that facilitates and encourages training, seminars, massages, etc during normal business hours
Collaborative, supportive team culture
An Opportunity to grow with a fast-scaling brand
An open mind for new ideas and methodologies
Company
Just Thrive
Our products are vastly different from 98% of the probiotics on the market.
Funding
Current Stage
Early StageCompany data provided by crunchbase