My Code · 7 hours ago
Copywriter
Los Angeles, CA
Full-time
Remote
Entry Level
$30/hr - $45/hr
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Responsibilities
Write and edit high-quality content for various formats, including blogs, whitepapers, case studies, video scripts, brochures, and social media.
Collaborate with internal teams to produce a flagship new series.
Develop thought leadership articles and resources that highlight My Code's expertise in inclusive marketing, programmatic advertising, CTV, and integrated media solutions.
Create tailored messaging for key tentpole events (CES, Cannes Lions, AdColor, and ANA's Masters of Marketing).
Develop content to amplify My Code's presence at market activations in NYC, Chicago, LA, Miami, and Atlanta.
Craft speeches, panel discussion points, and workshop content for CMO-level engagements and industry events.
Write and optimize sales resources, including presentations, one-pagers, and training materials.
RFP Support: Customizing messaging to fit client goals.
Assist in creating case studies, industry spotlights, and vertical-specific materials to empower the sales team.
Partner with marketing and research teams to translate data insights into actionable and persuasive narratives.
Work closely with cross-functional teams to align messaging with overarching brand strategy and marketing goals.
Ensure consistency in voice and tone across all content, reflecting My Code's ethos and commitment to authenticity.
Contribute to brainstorming sessions for innovative content ideas that engage B2B audiences.
Analyze the performance of content initiatives using metrics like engagement rates, downloads, and lead generation.
Iterate and refine content strategies based on performance insights.
Qualification
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Required
Proven experience in copywriting, preferably in B2B marketing, media, or advertising industries.
Exceptional writing, editing, and storytelling skills with an ability to simplify complex concepts.
Strong understanding of multicultural marketing and diverse audience engagement.
Experience in developing thought leadership and research-based content.
Ability to manage multiple projects simultaneously and meet tight deadlines.
Advocate for diversity, equity, and inclusion both internally and externally.
Be a leader and embrace our team's core values: Culture First, Play Like a Team, Pave The Way, Care and Think Big.
Preferred
Familiarity with CRM systems, SEO principles, and content performance metrics is a plus.
Company
My Code
My Code is the largest Hispanic digital media company in the US, enabling brands to reach Hispanic audiences with unmatched authenticity.
Founded in 2015
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$4MKey Investors
Falfurrias Capital PartnersBridge Bank
2023-11-30Acquired
2021-08-30Private Equity
2019-12-17Debt Financing· $4M
Leadership Team
Parker Morse
Founder and CEO
V
Veronica Gilton
CTO
Recent News
Company data provided by crunchbase
