DICK'S Sporting Goods · 2 days ago
Creative Copywriter
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Consumer GoodsE-Commerce
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Responsibilities
Develops engaging, best-in-class copy and tactical messaging across digital channels, leveraging channel expertise to elevate the athlete experience through copy.
Supports campaign concepts, from development to rollout.
Support Creative Managers and Copy Lead with development of creative campaign themes, standards and deliverables.
Champion the athlete in all thought process, creative, design, and final products.
Compiles, analyzes, and applies competitive research and insights to improve effectiveness of writing across channels.
Participates in testing strategies to optimize communications.
Stay up-to-date with industry trends to continually elevate creative efforts.
Partners with Senior Copywriters and Copy Lead to ensure consistent brand voice across channels.
Collaborates with Design team in creative development.
Collaborate with AI and machine learning specialists/vendors to integrate AI technology into the creative process. Leverage AI tools and platforms to assist in generating innovative and data-informed creative content, while ensuring that the output aligns with the brand's vision and objectives.
Qualification
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Required
Bachelor's Degree in English, Communications or Journalism
3-5 years with a minimum 3 years previous editorial experience in advertising/marketing
Expert in spelling, grammar, and overall use of the English language
Ability to write in a number of styles including advertising, marketing, business development, social media and internal communications
Preferred
Advertising, marketing or creative agency experience a plus
Familiarity with contemporary social media avenues
Golf expertise; golf enthusiast; understanding of golf lifestyle & culture not required but welcome!
Company
DICK'S Sporting Goods
Dick's Sporting Goods is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment
Funding
Current Stage
Public CompanyTotal Funding
$1.5B2022-01-14Post Ipo Debt· $1.5B
2002-10-16IPO· nyse:DKS
1996-01-01Private Equity· Undisclosed
Leadership Team
Recent News
2024-11-12
Company data provided by crunchbase