Master Works · 3 days ago
Creative Strategist
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Responsibilities
Translate creative direction into actionable design choices, such as selecting specific formats (e.g., social carousels vs. slideshows) and defining color schemes and other visual elements.
Complete ad order forms and playbook accurately and punctually, ensuring alignment with the strategic brief for each customer.
Maintain consistency with the brand’s identity and ensure all creative details align with the overarching strategy.
Organize and oversee the management of all creative assets, from client intake to final Playbook submission, ensuring timely and accurate delivery.
Serve as the primary day-to-day liaison between the Studio and Customer Success Managers, addressing any creative questions and facilitating a smooth flow of information and assets.
Oversee daily and weekly reviews of ads (in our review tool, Pageproof), ensuring all customer-requested edits are addressed promptly and to satisfaction.
Monitor the creative process regularly to confirm that advertisements are progressing through each stage and meet quality standards.
Partner with the Creative Director in the weekly Creative Review (CRIT) sessions to ensure that all ads are not only on brand and compelling but also meet the objectives of the strategy brief.
Collaborate with internal and Customer Success teams to refine and elevate creative approaches, driving continuous improvement and innovation in digital advertising.
Qualification
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Required
Proven experience in digital advertising or creative strategy roles.
Strong organizational skills with an eye for detail and the ability to manage multiple projects and deadlines.
Familiarity with client review tools like Pageproof and media proofing processes.
Excellent communication skills for client interactions and internal collaboration.
Ability to think creatively while adhering to brand and strategic requirements.
Company
Master Works
Master Works offers data strategy, software, and consulting services.
Funding
Current Stage
Growth StageTotal Funding
$39.99MKey Investors
Merak Capital
2022-03-01Private Equity· $39.99M
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