Fluxx · 6 hours ago
Customer Marketing Manager
Atlanta, GA
Full-time
Remote
Mid Level
$78K/yr - $98K/yr
4+ years exp
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Responsibilities
Develop and execute customer-centric campaigns, including email campaigns, newsletters, in-app messages, and other touchpoints to inform and engage customers about Fluxx's offerings, updates, and best practices.
Craft personalized communications highlighting new features, product benefits, and customer success stories to build trust and loyalty.
Partner with Product and Customer Success teams to ensure timely and accurate messaging about product updates, enhancements, and launches.
Collaborate with marketing and product teams to design event content that resonates with customers' needs and goals.
Design and implement targeted upsell and cross-sell campaigns to educate customers about additional features, upgrades, or complementary products.
Use customer segmentation and data insights to create personalized campaigns that drive upsell opportunities and maximize lifetime value.
Collaborate with sales and customer success teams to align upsell messaging with customer needs and ensure seamless execution.
Partner with Customer Success and Product teams to gather and act on customer feedback to improve the overall experience.
Monitor customer health metrics to identify engagement opportunities, improve communications and enhance the overall customer experience.
Conduct customer interviews, surveys, and research to inform marketing strategies and product improvements.
Track, analyze, and report on the effectiveness of customer communications, upsell campaigns, and events.
Use data to continuously refine and optimize strategies, ensuring measurable impact on engagement, satisfaction, and revenue growth.
Work closely with teams across marketing, customer success, product management, and support to align goals and execute customer-focused initiatives.
Act as an advocate for the customer in all internal discussions, ensuring their needs and experiences are prioritized.
Qualification
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Required
4+ years in customer marketing, B2B marketing, or a related field, with experience in SaaS or technology companies.
Hubspot: Main tool used for email marketing and web page.
A natural storyteller with the ability to craft compelling messages for diverse audiences across various formats and channels.
Passionate about understanding and addressing customer needs, with a proven ability to build strong relationships.
Demonstrated ability to create and execute upsell campaigns that drive additional revenue and customer satisfaction.
Strong ability to partner with cross-functional teams, influence stakeholders, and align priorities to deliver results.
Data-driven approach with a solid understanding of B2B marketing metrics and KPIs.
Organized and detail-oriented, able to manage multiple projects simultaneously and meet deadlines.
Innovative and proactive in identifying new ways to engage customers and elevate their experience.
Preferred
Experience with grants management software is a strong plus.
Benefits
Medical, dental, and vision insurance
Flexible time off
Paid sick leave
12 weeks of fully-paid parental leave
Annual learning and development stipend
Internet stipend
One-time home office set-up stipend
401(k) retirement plan with company match
This position is also eligible for incentive stock options, subject to the terms of Fluxx's applicable stock plans.
Company
Fluxx
Fluxx is a cloud platform that provides innovative grants management software solutions for funders and doers.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$51.35MKey Investors
Canvas VenturesFelicis
2021-10-20Acquired
2021-04-14Series Unknown· $29.15M
2017-03-08Series B· $16M
Leadership Team
Kristy Gannon
CEO
Kerrin Mitchell
Co-Founder & Chief Development Officer
Recent News
Company data provided by crunchbase
