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Company

DOE Media · 1 day ago

Digital Account Manager

United States

Full-time

Remote

Mid Level

$60K/yr - $90K/yr

3+ years exp

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AdvertisingEmail Marketing

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Responsibilities

Develop and implement comprehensive paid strategies to increase brand visibility and recognition, and drive new user acquisition and leads via paid Facebook and Instagram campaigns

Work with 20-40+ brands with bi-weekly meetings reviewing results and continuous testing of marketing strategies

Dive deep into client brands to best understand needs, value proposition, products, and aesthetic

Work without internal Digital Media Buying team to grow clients via Facebook, Google, TikTok, Email or SEO

Have a deep understand of all digital platforms such as Facebook Ads Manager, Google Analytics, Google Ads Manager to develop insights and action items intended to increase client revenue MoM

Monitor purchased media to ensure advertisements appear as planned across Facebook, Google, TikTok and any other paid media channels

Compile regular reports and dashboards to quantify results and communicate insights to the client

Prepare advertising timelines for client onboarding, launch, and ongoing account maintenance

Keep up-to-date with the media team, targeting audience preferences to proactively suggest new campaigns

Conduct thorough competitive research of products, markets, services, and current competitor strategies with media buying team

Surface new digital technologies developments, trends, techniques, and tools to leadership

Communicate updates, progress, and challenges with clients and internal stakeholders

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Facebook AdvertisingGoogle AdvertisingGoogle AnalyticsClient communicationMarketing strategyDigital advertisingData interpretationCompetitive research

Required

3-4+ years’ experience with Facebook or Google advertising platforms

3-4+ years’ experience working directly with clients

2-3+ Years' agency or relevant experience working with business owners

Ability to interpret data to proactively identify and solve problems

Easily come up with marketing strategies and tactics for clients

Identify areas of opportunity with clients marketing materials, website, and overall business

Expertise in Google Analytics

Communication skills - the kind where your message gets through to any audience. You will be the communication point between clients and internal media teams

Creative problem-solving capabilities: think outside the box, inside the box, and all around the box

Ability to prioritize the priorities at the moment; know what you need to do and when you need to do it

Collaborate effectively in a team environment

Integrity, optimism, and respect regardless of the situation - non-negotiable

Facebook Advertising: 2 years (Required)

Google Advertising: 2 years (Required)

Client communication: 2 years (Required)