The Barcode Group · 4 hours ago
Digital Advertising Manager
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Responsibilities
Serve as the full-time Advertising Manager for an assigned number of Vendor and Seller accounts on Amazon, Target, and/or Walmart where you’ll be the client-facing point of contact for all Advertising related conversations
Build and present strategic advertising campaigns after extensive product and sub-category research
Launch campaigns in a clean, organized, and precise fashion for client-specific reporting
Manage day-to-day advertising console operations, including, but not limited to budget management, bid management, campaign analysis, and optimization
Report account performance as required with custom-built reporting, meeting agendas, and business reviews
Build custom audiences for keyword targeting and product targeting objectives using a combination of existing platform reporting and 3rd-party external software systems
Frequently collaborate with internal Sales, Account Management, and Content teams for client success
Qualification
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Required
3+ years in a similar Amazon Advertising, digital marketing, or PPC/eCPM bid related role with experience creating ad reports and making recommendations on ad budgets/strategies
Excellent data analysis skills, with the ability to read, interpret, and use data to inform ad strategies
Strong computer skills and proficiency with Microsoft Office applications, including a demonstrated knowledge of Excel including VLOOKUP/XLOOKUP, formula writing, and Pivot Tables
Exceptional interpersonal and relationship building skills, including the ability to lead through influence and work collaboratively with internal and external stakeholders
Superior written and verbal communication skills, with proficiency presenting to and influencing both internal and external audiences
Excellent organizational and prioritization skills, with the ability to independently manage multiple priorities, scheduling and workflows to meet all deadlines
Comfortable operating in a fast-moving, ever-changing environment of eCommerce
Ability to work full-time from home with the occasional in-person meeting/travel opportunity
Preferred
Experience working with Amazon, Google, Meta or similar eCommerce retail sales channels (Walmart, Target)
BA in Marketing, Digital Marketing, Advertising, Data Analytics, or Business Related
Company
The Barcode Group
The Barcode Group connects brands and retailers across physical and digital marketplaces.
Funding
Current Stage
Growth StageTotal Funding
unknown2022-06-01Series Unknown· undefined
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