Ford Motor Company · 3 hours ago
Digital Experience Lead
United States
Full-time
Remote
Mid Level
3+ years exp
Maximize your interview chancesAutomotiveAutonomous Vehicles
No H1B
Insider Connection @Ford Motor Company
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Campaign Creation & Implementation: Designing and executing marketing and advertising campaigns to encourage dealership employees to maximize integration of platform features and content into daily workflows. This will involve a mix of digital channels and creative content creation.
Cross-Functional Collaboration: Working closely with various business units within Ford and Lincoln to align campaigns with their objectives and leverage existing platform solutions. This requires strong interpersonal and communication skills.
Performance Analysis & Reporting: Tracking campaign results, analyzing data (using tools like Tableau), and providing key performance indicators (KPI’s) to leadership to demonstrate impact and inform future improvements.
Communication & Stakeholder Management: Keeping all stakeholders (dealership employees, internal teams, etc.) informed through clear and effective communication about the platform, new features, and campaign updates.
Project Management: The ability to manage multiple projects at one time. Ensure milestone and deliverables are met on time by designated responsible individuals.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
High school diploma
3+ years of experience in executing/administering user experience campaigns on digital platforms
1+ years of experience using Adobe Suite, (Adobe Photoshop, Adobe Premier, Basic Video Editing Skills) JavaScript, Tableau / Data Analytics
1+ years of experience using digital image and video formats
Preferred
Bachelor’s degree in advertising & marketing preferred
Familiarity with platforms like Mindtickle
Familiarity with Smartsheet
Benefits
Immediate medical, dental, vision and prescription drug coverage
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
Vehicle discount program for employees and family members and management leases
Tuition assistance
Established and active employee resource groups
Paid time off for individual and team community service
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
Paid time off and the option to purchase additional vacation time.
Company
Ford Motor Company
We don't just make history -- we make the future.
10,001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$13.23BKey Investors
US Department of EnergySoros Fund Management
2023-08-17Post Ipo Debt· $4B
2023-06-26Debt Financing· $9.2B
2022-06-30Post Ipo Equity· $27M
Leadership Team
Soraya Kim
CTO Chief of Staff
Efrat Barit
COO
Recent News
2024-11-26
The Economic Times
2024-11-25
Company data provided by crunchbase
