Digital Marketing Manager (EMEA ANZ) @ Stanley Black & Decker, Inc. | Jobright.ai
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Stanley Black & Decker, Inc. · 2 hours ago

Digital Marketing Manager (EMEA ANZ)

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IndustrialManufacturing
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Responsibilities

Responsible for the end-to-end delivery of campaigns, from ideation to delivery, ensuring that timelines, budgets & KPIs are met
Driving campaign optimisation through all digital media channels (including Google, META, Twitch, Amazon, TikTok & LinkedIn)
Providing digital content expertise to ensure that the brand teams produce high-quality digital content assets, ensuring that they are optimised for the relevant campaign channels & will address campaign objectives
Ensuring that content is suitable for the target audience & consistent in look, feel & messaging throughout the campaign journey
Reporting on where drop-off points are across the campaign customer journey, providing solutions on how to improve results & driving the implementation of these improvements
Identifying opportunities to enhance campaign & content strategies, recommending innovative ideas to drive further business growth
Be a great storyteller, translating data insights into clear actions & presenting these actions to an audience with varying levels of digital marketing experience

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital campaign managementGoogle AdsMETA advertisingContent developmentExcel skillsProject managementMulti-channel marketingEMEA ANZ market experience

Required

Demonstrable digital campaign management experience (Google & META channel experience a must)
Experience working across multiple markets within the EMEA ANZ region
Proven experience in digital media content development & execution, preferably within a brand-focused environment
Analytical mindset with the ability to interpret data & develop an action plan driven by insights (Excel skills a necessity)
Strong project management & exceptional organisation skills with the ability to manage multiple projects simultaneously

Benefits

Discounts on Stanley Black & Decker tools and other partner programs
Excellent opportunities for continuous professional development

Company

Stanley Black & Decker, Inc.

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For the builders and protectors, for the makers and explorers, for those shaping and reshaping our world through hard work and inspiration, Stanley Black & Decker provides the tools and innovative solutions you can trust to get the job done—and we have since 1843.

Funding

Current Stage
Public Company
Total Funding
$745.4M
2023-03-01Post Ipo Debt· $745.4M
2021-05-21Acquired· by Buildup
1978-01-13IPO· nyse:SWK

Leadership Team

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Donald Allan
President and Chief Executive Officer
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J
Janet Link
SVP, General Counsel and Secretary
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Company data provided by crunchbase
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