Braintrust · 2 days ago

Digital Marketing Manager

LA Metro Area

Full-time

Hybrid

Mid Level

$10K/yr - $100K/yr

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Insider Connection @Braintrust

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns

Design, build, and maintain the social media presence

Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

SEO/SEMMarketing DatabaseEmail MarketingSocial Media MarketingDisplay AdvertisingTarget Audience IdentificationCampaign DevelopmentLanding Page OptimizationUser Funnels OptimizationA/B TestingMultivariate ExperimentsWebsite AnalyticsAd Serving ToolsGoogle AdwordsHTMLCSSJavaScriptOnline Marketing TrendsCreativeAnalyticalData-Driven