SYVO · 2 days ago

Digital Marketing Specialist (Google/Meta) - Remote

Texas, United States

Full-time

Remote

Entry, Mid Level

2+ years exp

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E-CommerceRetail

Growth Opportunities

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Responsibilities

Strategize, execute, and optimize our paid advertising campaigns across platforms like Facebook, Instagram, Google, and more

Manage paid advertising

Optimize campaigns

Source images

Write ad copy

Set up campaigns within Facebook Ads Manager and Google Ads

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

PPCSEMFacebook AdsGoogle AdsConversion TrackingInstagram AdvertisingTikTok AdvertisingGoogle AnalyticsGoogle Data StudioB2C Digital AcquisitionJIRAAccount ManagementAd CopywritingProject Management

Required

An organized professional with a broad skill set in digital marketing, including PPC, SEM, and advertising on Facebook, Instagram, TikTok and Google.

At least 2 years of experience in Google and Facebook Ads.

Competence in managing paid advertising, optimizing campaigns, sourcing images, writing ad copy, and setting up campaigns within Facebook Ads Manager and Google Ads.

Advanced skills in conversion tracking and a deep understanding of pixel and conversion tracking technologies.

Strong track record in B2C digital acquisition strategies and a deep knowledge of digital marketing concepts.

Proficiency in web analytics platforms, such as Google Analytics, and data visualization tools like Google Data Studio.

A collaborative team player who thrives in fast-paced environments and can adapt to rapidly changing priorities.

Preferred

Familiarity with JIRA or similar ticketing systems is beneficial, showcasing the ability to manage tasks within a project management framework effectively.

Account management experience is a plus, indicating the ability to maintain client relationships and ensure high satisfaction levels.

Bachelor's degree in Marketing, Business, or a related field is preferred.