Digital Marketing Specialist @ Authority Partners | Jobright.ai
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Authority Partners · 1 day ago

Digital Marketing Specialist

positionUnited States
timeFull-time
remoteRemote
seniorityMid Level
date3+ years exp
ftfMaximize your interview chances
Information Technology & Services
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Growth Opportunities

Insider Connection @Authority Partners

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Responsibilities

Plan and execute comprehensive digital marketing campaigns to enhance brand awareness and lead generation.
Identify opportunities to improve Authority Partners’ online visibility.
Develop engaging content for digital channels, ensuring alignment with Authority Partners’ messaging.
Collaborate with teams to ensure consistency and impact.
Grow and manage Authority Partners’ social media presence.
Monitor trends, analyze metrics and optimize for engagement.
Optimize website content for search engines to boost organic traffic.
Plan and manage paid advertising campaigns (Google Ads, LinkedIn Ads, etc.).
Use tools like Google Analytics and HubSpot to track campaign performance.
Prepare actionable insights to maximize ROI.
Create and execute email campaigns for lead nurturing and engagement.
Navigate our contact management portals to ensure optimal audience targeting.
Work with cross-functional teams (client engagement, engineering) to align marketing initiatives with business objectives.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital marketing strategySEOSEMGoogle AdsGoogle AnalyticsHubSpotContent marketingSocial media managementEmail marketingAnalytics toolsSEMrushAhrefsGraphic design toolsAnalytical thinkerProject managementCreative mindset

Required

3-10 years in digital marketing, ideally in a B2B and/or technology-focused environment.
Proficiency with Google Ads, Google Analytics, HubSpot, SEMrush and Ahrefs.
Expertise in SEO, SEM and content marketing.
Proven expertise in crafting compelling, impactful and audience-focused content tailored for diverse digital platforms.
Expertise in digital marketing platforms like HubSpot, Google Ads and analytics tools.
Strong understanding of content marketing, SEO and SEM.
Ability to interpret campaign data and provide actionable recommendations.
Clear and concise communication.
Strong project management and organizational skills.
Creative and analytical mindset to tackle challenges and opportunities.
Excellent written and verbal communication.
Analytical and creative thinker.
Comfortable working independently and collaboratively in a remote setting.
Bachelor’s Degree in Marketing, Communications, Business or equivalent experience.

Preferred

Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite, Figma)

Company

Authority Partners

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Authority Partners is a global technology strategy consulting and custom software development company.
dateFounded in 1998
location
Irvine, California, US
people-size501-1000 employees
web-link
http://www.authoritypartners.com/

Funding

Current Stage
Late Stage

Leadership Team

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Dino Beslic
Chief Financial Officer
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Michael Loga
Chief Revenue Officer (CRO)
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Company data provided by crunchbase
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