Growth Metrics Co. · 3 hours ago
Digital Marketing Specialist
United States
Full-time
Remote
Entry, Mid Level
$55K/yr - $62K/yr
2+ years exp
Maximize your interview chancesAdvertisingDigital Marketing
Hiring Manager
Brad Podraza
Insider Connection @Growth Metrics Co.
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Consistently gather and report on the performance of marketing campaigns and SEO initiatives to inform clients of the campaign strategy. Build reports. Refine and monitor account performance around messaging themes, landing pages (LPs), ad copy, blog posts, and content offers. Use AI tools to enhance reporting accuracy and derive actionable insights.
Build compelling, effective campaigns in Google Ads, Meta, LinkedIn, etc. with the Growth Metrics Co. methodology and account strategy in mind. Ensure they align with Growth Metrics Co. methodology and account strategy. Leverage marketing automation and AI tools to optimize campaign workflows and performance.
Track and optimize the performance of individual campaigns and conversion points. Collaborate across teams for larger shifts/iterations. Monitor performance across channels, particularly low-performing metrics, and identify what needs to be optimized. Derive insights from campaign data. Use real-time data to continuously optimize messaging and strategy.
Campaigns that are error-free, regularly optimized, and contribute to account goals and growth. Ensure that all campaigns are thoroughly checked and optimized for maximum performance. Collaborate across teams to support consistent optimization. Error-free execution is a key priority.
Understand the performance of campaigns and digital marketing efforts as a whole. Derive insights and share with client and internal teams on a regular basis. Communicate campaign strategies and results clearly to clients, ensuring alignment with their business goals. Answer all communication inquiries from clients in a timely manner.
Continue to grow and expand Growth Metrics Co’s reach through paid placements, search, email campaigns and social media. Build and deploy campaigns to attract new clients.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Proven experience (2+ years) in planning and executing digital marketing campaigns.
Advanced skills in at least one platform: Google Ads, Meta (Facebook, Instagram), Linkedin, Tiktok, Microsoft, Google Analytics.
Articulate communication skills to clearly explain marketing strategies and campaign results to internal teams and clients.
Proficiency with AI tools to assist with campaign analysis, optimization, and deriving data-driven insights to improve performance.
Conceptual thinker who can connect marketing efforts to broader business objectives and ensure campaigns support long-term growth.
Strategic mindset to develop marketing campaigns that not only drive immediate results but align with the client’s long-term business goals.
Critical thinking to analyze data and identify trends that guide marketing decisions.
Proactive and self-motivated, consistently looking for ways to optimize and improve marketing effectiveness.
Must be able to work full-time remotely within the US from 8 am to 5 pm CST.
Inherently kind and open to feedback, working effectively in a remote team.
Preferred
Agency or similar experience preferred.
Familiarity with PPC, Social, SEO, Email is a plus.
If experience is limited to one platform, a commitment to learning the other within the first 2 months is required.
Benefits
Work-life balance
Friendly, collaborative, and supportive culture
Focus on learning and professional development
Comprehensive PTO benefits with flexible time off
Permanently remote work
Company
Growth Metrics Co.
Online marketing agency/freelancer focused on Google Ads, Meta, and Linkedin.
1 employee
Funding
Current Stage
Early StageCompany data provided by crunchbase
