Lee's Moving Company · 3 hours ago
Digital Marketing Specialist
United States
Full-time
Remote
Mid Level
$600/mo - $1,200/mo
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Responsibilities
Develop and implement comprehensive digital marketing strategies to enhance brand visibility and engagement across various platforms
Update, edit, and create content and images for our company websites
Utilize SEO tools such as Ahrefs or SEMrush to improve our search engine rankings
Collaborate with our SEM team to enhance our overall digital marketing strategy
Manage and create engaging content for daily posts across our social media platforms
Design visually appealing graphics and marketing materials
Craft compelling copy for various marketing channels
Create and manage marketing campaigns using the Meta platform and Google Ads
Continuously monitor and report all campaign metrics
Develop and implement lead generation strategies
Ensure accurate development and tracking of the entire lead chain
Monitor leads to ensure proper utilization by the sales team members
Optimize campaigns based on performance data and ROI analysis
Conduct keyword research and optimize website content for SEO to improve organic search rankings
Utilize marketing automation tools to streamline campaigns and improve efficiency
Analyze campaign performance data using analytics tools, providing insights and recommendations for continuous improvement
Stay updated on industry trends, emerging technologies, and best practices in digital marketing
Qualification
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Required
Proven experience in digital marketing with a focus on social media management, SEO, SEM, and Google Ads
Strong copywriting skills with the ability to create compelling content for various platforms
Proficiency in using digital marketing tools and software, including Adobe Creative Suite, analytics platforms, and marketing automation systems
Excellent research skills to identify market trends and consumer behavior
Ability to work collaboratively within a team environment while managing multiple projects simultaneously
Strong analytical skills with a data-driven approach to decision-making
Proficiency in SEO tools like Ahrefs or SEMrush
Strong graphic design skills with experience in relevant software
Demonstrated success in creating and managing Meta (Facebook) advertising campaigns
Familiarity with lead generation strategies and sales funnel optimization
Creative mindset with an eye for detail
Strong communication and time management skills
A proactive attitude with a willingness to learn new skills and adapt to changing market conditions
Preferred
Bachelor’s degree in Marketing, Communications, or related field
Experience in the moving or logistics industry
Knowledge of HTML and basic web development
Certifications in Google Analytics, Google Ads, or Facebook Blueprint
Benefits
Paid time off
Company
Lee's Moving Company
Learn More About Your Movers: Lee’s Moving Company has served South Florida for over 47 years, providing you, your friends, and neighbors with superior customer service, competitive pricing, and most importantly, expert care of your household goods.
Founded in 1974
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase
