Marchon Eyewear ยท 3 hours ago
Digital Marketing Specialist
United States
Full-time
Remote
Mid Level
$60K/yr - $104K/yr
4+ years exp
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Responsibilities
Involved in strategies, solutions, and execution to improve the usability, design, content, and conversion rates of online and eCommerce assets.
Development and maintenance of websites or applications
Develop front-end cutting-edge, fast-loading and standards-compliant web design including graphics, HTML CSS and JavaScript/jQuery
Develop technical architecture of web portals including development of wireframes, dynamic menus, expandable areas of content, etc.
Consult with market managers and business partners
Build prototypes that utilize UX design patterns
Research and apply new technologies and apply appropriately in web development projects
Ensure websites and applications are 508 compliant, including those outsources to vendors
Serve as the publisher of web portals, accountable for accurate content and language
Gather information for needs assessments, and support the development of the business objectives and timelines for web projects
Conduct various types of analyses including alternative business applications, cost-benefit, data feasibility, impact, technical and workflow/processes, and make recommendations for improvement
Partner with marketing groups to determine business area process and negotiate business partner acceptance of process to ensure consistent and timely execution of marketing programs
Act as key departmental contact on Corporate Task Forces. Monitor initiatives to identify potential problematic issues and offer alternative solutions. Keep marketing division staff aware of new/enhanced corporate initiatives
Establish priorities for systems and process changes and enhancements. Identify and document business and system requirements
Develop and implement appropriate user communications/campaign templates and plans, including documentation and training; maintain themes, styles, and images for e-mail campaign templates and landing pages
Maintain internal web platform ongoing maintenance and development
Qualification
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Required
Bachelor's degree in New Media, Visual Communications, Design, Marketing, Business or related field or equivalent experience
4+ years professional experience in Digital Media production with some experience in Internet technologies, development, and support
Experience With Audio, Video, And Other Multi-media Formats
Art Direction experience in both print and digital media
Strong skills in Adobe Creative Suite products such as Premiere Pro, After Effects, Illustrator, and Photoshop
Strong project leadership and strategic planning skills
Ability to work with a high sense of urgency, handling multiple priorities, changing deadlines, and constant interruption
Ability to multi-task effectively
Experience working on and leading cross-department relationships to accomplish design projects
Excellent presentation and conceptual skills
Self-motivated, positive attitude, strong interpersonal and leadership skills
Proven record of accountability
Exposure to application interface and online advertisement design
Broad knowledge of current design trends and techniques for web
Understanding of Web site priorities, product development, audience needs, site traffic, and page views
Regularly exercise discretion and independent judgment in the performance of job duties
Company
Marchon Eyewear
Marchon Eyewear is a manufacturer and distributor of eyewear and sunglasses.
1001-5000 employees
H1B Sponsorship
Marchon Eyewear has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2020 (1)
Funding
Current Stage
Late StageRecent News
2024-05-04
2024-05-04
Agility PR Solutions
2023-06-28
Company data provided by crunchbase
