Lenmar Consulting Inc · 8 hours ago
Digital Media Planner Remote
Reston, VA
Full-time
Remote
Entry, Mid Level
$35/hr - $35/hr
2+ years exp
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Responsibilities
Assist in researching and assessing options for media plans based on the objectives
Develop and edit content
Gather ad specifications, collect creative assets, release assets to partners/vendors
Develop and execute AB tests and perform QA on ad creative to ensure specifications are met
Interact with internal and external partners to evaluate, implement, and maintain a media plan
Resolve technical and performance issues
Lead day-to-day campaign executions
Optimize campaign performance based on KPIs
Participate in ad hoc projects to help grow Client's digital efforts
Collect data need for post campaign reports and develop readouts for campaign owners including samples, highlights and recommendations
Resolve any tracking and reporting discrepancies with analytics tools and/or partners/vendors
Analyze data, thinking creatively and designing innovative strategies to make sure campaigns effectively reach their target audience
Vendor management
Process new contract and revisions into management system
Maintain/Create/Update monthly campaign schedules and ensure projects and campaigns stay on track
Qualification
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Required
2-3 years digital media operations experience
Experience executing ads on SM channels such as Meta, Tik Tok, Google
Exceptional attention to detail and follow through
Excellent analytical and problem-solving skills
Creative and copy writing skills (samples will be required during the interview process)
Understanding of rich media, dynamic creative, mobile and video ads units
Fluency with MS Office (Excel, PowerPoint, Word, Outlook)
Adobe Analytics Suite or Google Analytics required
Preferred
Ad Agency experience preferred
Omni-cloud marketing platform such as Salesforce preferred
Company
Lenmar Consulting Inc
Established in 1998, Lenmar’s Professional Services (Contingent/SOW Staffing & Managed Services) provides highly-skilled financial services professionals (contract/contract-to-hire/permanent) and helps clients to keep or bring back challenging projects in-house by bridging the technology and domain skills gap.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase
