Enlightened Today · 8 hours ago
Direct Response Copy Writer
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Responsibilities
Develop engaging and persuasive copy for marketing sales promotions across multiple channels, including web, social media, and digital ads.
Collaborate with the marketing team to create direct response campaigns that achieve customer acquisition and revenue targets.
Conceptualize and execute innovative sales promotion ideas that resonate with target audiences and amplify brand awareness.
Write and refine copy for landing pages, sales funnels, and promotional materials that drive conversions.
Optimize existing sales copy by analyzing performance metrics and applying data-driven insights.
Conduct market research to understand customer pain points, preferences, and trends to inform messaging strategies.
Ensure all promotional content aligns with brand voice, tone, and guidelines.
Collaborate with designers, marketers, and other team members to produce cohesive and impactful campaigns.
Stay up-to-date with industry trends, best practices, and emerging techniques in direct response marketing.
Test and iterate on copy to maximize performance and ROI for marketing promotions.
Qualification
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Required
Has a proven track record of producing Direct Response assets in various forms. Extra points if you’ve written copy for dating or life coaching companies.
A proven track record of revenue-increasing performance.
1+ years of related direct response copywriting experience in digital marketing.
Can write in multiple brand voices, for different demographics.
Continue to grow and improve our direct response marketing guidelines and develop a repository of Direct Response Marketing templates.
Can collaborate with team members at all levels to ensure projects are consistent with DM best practices, brand guidelines, compliance and overall project goals.
Takes responsibility for the success of the projects they work on.
Company
Enlightened Today
Funding
Current Stage
Early StageCompany data provided by crunchbase