88 applicants

Company

American Cancer Society · 10 hours ago

Director, Digital Product Analytics - Remote

Atlanta, GA

Full-time

Remote

Director/Executive

$102K/yr - $125K/yr

8+ years exp

Maximize your interview chances

GovernmentHealth Care

Insider Connection @American Cancer Society

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Develop and implement a strategic vision for digital product analytics, ensuring alignment with the organization’s mission and objectives.

Leads team in proactively exploring digital business needs using advanced tools and techniques to perform complex analyses that address relevant business questions.

Lead a team responsible for the management, execution, and implementation of our core digital product analytics functions such as reporting, insights, tagging, and optimization.

Oversee the implementation and maintenance of data privacy measures on digital product experiences to ensure adherence to data privacy regulations.

Collaborate with product managers to define key performance indicators (KPIs) and establish measurable goals for product optimization.

Design and maintain dashboards and reports using advanced analytics tools to track KPIs, monitor performance metrics, provide actionable insights and drive continuous improvement.

Lead A/B testing and multivariate analysis to evaluate the impact of product changes and inform decision making.

Identify areas for improvement in product features, user flows, and conversion funnels through rigorous analysis of user feedback and data.

Provide strategic guidance on prioritizing product development initiatives based on data-driven insights and business impact.

Manages day-to-day vendor relationships to ensure strong partnership and organizational success.

Collaborate with senior leadership in the effective integration of donation strategies into primary business strategies.

Stay current on industry trends, data privacy compliance, emerging technologies, and best practices in digital analytics to continuously improve our analytics capabilities.

Manages a team of product analysts, nurturing a collaborative and innovative culture, and promoting the growth and development of team members.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital product analyticsA/B testingData privacy complianceData analyticsPredictive modelingStatistical analysisData visualizationPower BITableauGoogle AnalyticsData StudioExcelBusiness IntelligenceQualitative AnalysisPurposeStrategic guidanceCustomer focus

Required

Bachelor’s degree in a quantitative field such as Mathematics, Statistics, Business Intelligence, Qualitative Analysis, or related field required.

8+ years of digital product analytics experience preferably at a strategic level built upon practical application of digital marketing tools and services.

Proven experience in data analytics, with a focus on predictive modeling, statistical analysis, and data visualization.

6+ years advanced data analytics knowledge and high proficiency with reporting/visualization tools, including Power BI, Tableau, Google Analytics, Data Studio, and Excel.

Deep experience with A/B testing design and analysis.

In-depth experience developing KPIs.

Must have ability to decipher trends and impacts from data tracking, analysis and forecasting reports to make strategic recommendations accordingly.

Understanding of the technical building blocks and processes necessary to deliver effective digital product analytics and insights.

Demonstrated experience transforming and curating large datasets into predictive models that directly inform and/or enable quantifiable business action, either by providing insights, or building analytics applications.

Strong leadership and analytical skills.

Ability to understand business needs, provide solutions to problems, set clear expectations and effectively work with a multi-disciplinary team.

Strong interpersonal skills, with demonstrated verbal and written communications to maintain effective working relationships with all levels of project team including remote staff.

Self-starter, with strong sense of ownership, assertive follow-through, and orientation towards results.

Talent for prioritizing multiple responsibilities and organizing workload.

Ability to perform well under pressure, adapt to change, and meet deadlines in a fast-paced environment.

Ability to communicate with staff and constituencies from multiple organizations, and to provide strategic guidance in a collaborative, consultative and positive manner.

Ability to work some evenings and weekends.

Some travel may be required on as-needed basis.