Quince · 2 days ago

Director, Growth Marketing - Paid Social

San Francisco, CA

Full-time

Remote

Director/Executive

$100K/yr - $500K/yr

5+ years exp

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Responsibilities

Set and drive the paid social strategy on Facebook, Tiktok, Pinterest and Snap

Manage a budget of over $1M/mo and scale our campaigns while maintaining our ROAS efficiency targets

Continuously test ads featuring new products, creatives, and landing pages, and establish a feedback loop with cross-functional teams to improve ad strategy and supply chain planning

Collaborate with other marketing channel leads to ensure that consumer behavior trends are leveraged in other marketing channels

Work with ad tech teams to automate reporting and campaign management/optimization tactics

Manage creative strategy team, inclusive of creative strategists, video editors, and graphic designers

Qualification

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Paid Social MarketingMeta AdvertisingData AnalysisTeam ManagementE-commerce ExperienceConsumer Brands ExperienceDigital Marketing

Required

5+ years of relevant paid social marketing experience (Meta required; experience with additional channels such as Pinterest, Tiktok, and Snapchat a plus)

1+ year of team management experience

Experience working closely with creative teams

Analytical and data driven with demonstrated ability to work with large data sets, understand key business drivers and translate insights into actionable and successful strategies and outcomes

Ability to navigate ambiguity and manage competing and changing goals and priorities