Men In Blazers Media Network ยท 18 hours ago
Director, Growth Marketing
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Responsibilities
Hold direct responsibility for the overall growth of Men in Blazers Media Networks audience and content offerings, including audio, visual, social media and newsletters.
Develop always-on and tentpole marketing strategies to better reach and acquire various audience segments from soccer 'curious' through to soccer 'obsessed'.
Prioritize and manage campaigns through existing owned and operated channels to maximize reach and growth.
Constantly track, review, and adjust strategy based upon data and analytics from past and current marketing campaigns.
Work closely with finance and senior leadership teams to develop budget & revenue projections.
Qualification
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Required
10+ years experience in marketing, ideally in a growth or performance focused environment
Experience working in a fast paced, remote, start up digital content environment, with the ability to accomplish goals with a lean team
Proven case studies of successful growth marketing campaigns that creatively addressed a business need
Deep passion for the game of soccer, and an understanding of the unique interests and needs of fans both domestically and internationally.
Willingness to work some nights, weekends, and holidays around business needs and the global soccer schedule
Excellent communication skills, both written and verbal. Specifically, an innate ability to build, present, and pitch creative marketing strategies to both internal and external stakeholders.
Company
Men In Blazers Media Network
Men in Blazers Media Network is the largest independent soccer-focused media company in North America, covering the sport year-round, focusing on Premier League, Champions League, the US National Teams, NWSL, and other top leagues around the globe.