Twist Bioscience · 5 days ago
Director, Global Marketing Programs
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BiotechnologyChemical
Insider Connection @Twist Bioscience
Responsibilities
Define target strategy based on customer and market requirements; interact with diverse technical and non-technical groups at all organizational levels to delineate and solidify the program strategy
Work with product management, digital marketing, and regional teams to direct the creation, execution, and evaluation of all global marketing programs & campaigns to drive revenue across multiple channel mix including eCommerce, sales teams, and distributors
Establish, drive, and report out group KPIs in line with strategic goals
Facilitate the development of product messaging for a variety of internal and external needs including event tactics, webinars, case studies, and training materials
Develop a comprehensive communications process and plan for external and internal audiences, maintaining brand & company voice
Manage relationships with external agencies and copywriters, as well as develop our KOL network to create meaningful campaigns and impactful content
Determine a cohesive event strategy plan incorporating the needs of each region - AMER, EMEA and APAC
Qualification
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Required
Bachelors in Life Sciences with a MSc/PhD in life sciences highly preferred
8-10+ years’ experience working within the Life Sciences sector
Proven Experience leading a highly successful team
Experience in Marketing Campaign Planning & Communications
Proven experience working with sales teams and supporting programs to drive awareness and sales; actual sales experience highly desirable
Experienced people manager
Benefits
Bonus
Equity
Benefits package
Company
Twist Bioscience
Twist Bioscience is a synthetic DNA production for specialty chemical compounds and drug development.
H1B Sponsorship
Twist Bioscience has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (12)
2022 (20)
2021 (9)
2020 (10)
Funding
Current Stage
Public CompanyTotal Funding
$553.11MKey Investors
Capital World InvestorsBiomatics Capital PartnersIllumina
2022-02-10Post Ipo Equity· $250M
2020-01-27Post Ipo Equity· $50M
2018-10-30IPO· nasdaq:TWST
Recent News
2024-06-05
2024-05-13
Company data provided by crunchbase