Infor · 2 days ago

Director, Marketing Product Strategy

United States

Full-time

Remote

Director

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Information and Communications Technology (ICT)Information Services

Work & Life Balance

Insider Connection @Infor

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Responsibilities

Conduct market research and analysis to identify target customer segments, competitive landscape, and emerging trends in supply chain solutions.

Personally deliver an industry point of view, thought leadership, and sales plays to drive engagement with C-levels at prospects and influencers on key topics such as AI, ESG, sustainability, traceability, global transportation, direct procurement, financial supply chain, and supply chain networks including showcasing our solutions' value.

Create compelling sales enablement materials, including presentations, case studies, and sales tools, to support the sales team in effectively communicating the value proposition of Infor Nexus solutions.

Collaborate cross-functionally with product management, sales, marketing, and customer success teams on supply chain and industry requirements for input to product roadmaps and to align market strategies and messaging with overall business objectives.

Support sales pursuits as a subject matter expert, addressing business challenges, supply chain trends, and Infor Nexus capabilities.

Partner with Marketing to drive demand generation initiatives, including digital marketing campaigns, and events to generate awareness and interest of Infor Nexus solutions and coach field teams through content creation and training, fostering knowledge sharing for business growth and customer success.

Generate pipeline and bookings growth and gather strong references through published testimonials showcasing successful use of Infor Nexus solutions.

Qualification

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Product Industry StrategyConsultant Supply Chain ExperienceSupply Chain ManagementPlanning Procurement LogisticsSupply Chain Business NetworksSupply Chain ApplicationsB2B NetworksArtificial IntelligenceSolutions Marketing StrategiesMarket-Driven Business CaseMessaging MaterialsMarketing Launch PlansTravel Expectations

Required

Product or Industry Strategy, Consultant or supply chain Practitioner experience.

Supply chain management in areas of planning, procurement, logistics and supply chain business networks.

Experience with supply chain applications, B2B Networks, and Artificial Intelligence.

Experience leading and executing solutions marketing strategies and plans including building a market-driven business case, creating compelling messaging materials, developing and executing marketing and launch plans.

Travel expectations up to 30%.