142 applicants

Company

Original Job Post

Microsoft · 2 days ago

Director of Brand Strategy

California, United States

Full-time

Hybrid

Director

$129K/yr - $249K/yr

8+ years exp

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Responsibilities

Contribute to the development and execution of our brand narrative and strategy for key parts of our portfolio

Contribute to our discipline, bringing fresh thinking and brand strategy best practices

Lead naming for products, services, apps, and features for our portfolio.

Drive branding projects across integrated marketing channels

Candidate will bring both product marketing and brand building experience to the role. Your job will be to create a balance between delivering clarity for wayfinding and functional understanding of the technology through naming while building emotional connections with customers through meaningful brand stories worthy of capturing hearts and minds.

Qualification

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Brand BuildingStrategy DevelopmentStrategic ThinkingData AnalysisProject ManagementProblem-SolvingInfluencingCreativityAttention to DetailBrief WritingRoad MappingCreative StrategyStakeholder ManagementPrioritization

Required

8+ years work experience at a branding agency or with product marketing, brand building, and/or strategy development.

Master's Degree in Business, Marketing, Communications, or related field.

Trusted communication skills and the ability to influence at multiple levels of the organization.

Fluency in turning product strategy and business objectives into clear brand and naming strategy.

Proven ability to think strategically and creatively, while maintaining attention to detail.

Strategic mindset including interpreting data to inform strategy and execution.

Proven experience organizing and driving branding projects across multiple channels.

Preferred

8+ years creative strategy experience, which could include brief writing and/or managing strategy on the corporate or agency side.

8+ years experience managing projects (e.g., internal stakeholder management, timelines, prioritization, road mapping).

Creative strategy experience on the corporate or agency side is a plus.

Company

Microsoft

Glassdoor

4.3

Microsoft is a software corporation that develops, manufactures, licenses, supports, and sells a range of software products and services.

Founded in 1975

Redmond, Washington, USA

10,001+ employees

https://www.microsoft.com

H1B Sponsorship

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Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (5862)

2022 (11005)

2021 (8174)

2020 (6856)