Inspira Education · 5 days ago

Director of Growth Marketing - Remote

New York, NY

Full-time

Remote

Director/Executive

5+ years exp

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EducationHigher Education

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Responsibilities

Command SEO: Build and execute a winning strategy to crush search rankings, skyrocket organic traffic, and optimize web performance

Shape Product Marketing: Create killer positioning and messaging that connect with our audiences across digital channels

Ignite Social Media & Content: Design and oversee social media and content strategies that build buzz, foster engagement, and grow our community

Perfect Our Digital Footprint: Ensure online profiles, bios, and assets reflect a strong, cohesive brand presence

Bring a Generalist's Edge: Use your broad marketing expertise to support initiatives across a variety of channels and functions

Align & Collaborate: Partner with sales, customer success, and the marketing team to drive leads, boost conversions, and optimize the customer journey

Analyze & Iterate: Launch campaigns across multiple channels, then use data to refine, optimize, and boost performance metrics

Track Success: Monitor KPIs, report on results, and identify opportunities for bigger wins

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital MarketingSEOProduct MarketingSocial Media StrategyContent StrategyKeyword ResearchSearch Performance AnalyticsGoogle AnalyticsHubSpotData-based Decision MakingEngaging Content CreationProject ManagementCollaboration Skills

Required

5+ years in digital marketing with expertise in SEO, product marketing, social media, and content strategies

You know how to juggle priorities and drive growth in a fast-paced, ever-changing startup environment

You're comfortable working across multiple marketing functions and tackling a variety of challenges

You're a whiz at keyword research and search performance analytics

Crafting content that resonates with customers? It's your jam

You know how to build social media strategy, create engaging content, and rally a community

You let the numbers guide you to smarter, more impactful data-based decisions

Proficient with tools like Google Analytics, HubSpot, and social media management platforms

Strong project management and collaboration skills with a knack for execution

Benefits

100% coverage of health, vision, and dental benefits

Flexible Paid-time Off

Learning and Development Budget for Employees

Retirement Savings Plans

Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network), AAPI, Rainbow (LGBTQIA+), Gender+, LatinX, Black Excellence, Disability Community, and Veterans