Parker · 3 hours ago
Director of Marketing
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BankingE-Commerce
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Responsibilities
Identify and bridge marketing gaps by developing and executing on succinct strategies, fostering cross-functional collaborations with partnerships and sales teams for cohesion.
Develop strategies to increase our pipeline of qualified leads, continuously refining and evolving the definition of a 'qualified lead'.
Embrace experimental strategies with a hacker's mindset and data-driven approach.
Manage partnerships and social strategies with a trend-forward mindset.
Coordinate and manage agencies and third parties in a structured and accountable way.
Identify and establish motivating Key Performance Indicators (KPIs), defining structure and success for the broader team.
Execute on high-level decision making with a sales-oriented mindset, backed by a deep understanding of the B2B e-commerce and fintech industries.
Collaborate with various stakeholders, including leadership and consultants, and team expansion.
Participate, initiate and spearhead special projects to drive above efforts forward.
Qualification
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Required
High technical aptitude, exceptional attention to detail, and excellent interpersonal and leadership skills.
Strong network in e-commerce industry; familiar with industry-related strategies and expert on market trends.
Budget management and proven experience delivering robust ROI initiatives.
Proven experience with partnerships and sales.
Proficiency with project management platforms (Notion), Figma, HubSpot, paid campaigns, tracking and BI tools (SQL, Heap, Metabase).
Clear and thoughtful communicator, ability to articulate ideas and contribute to difficult decision-making processes.
Eagerness to work in a fast-paced environment, continually growing and mastering the craft.
Problem-solver with a strong interest in learning about new technologies and devising solutions for unresolved issues.
Unparalleled attention to detail, ensuring top-quality work and cohesion in all aspects of the role.
Preferred
B2B experience, particularly in e-commerce (preferred) or fin-tech.
Benefits
Premiere healthcare benefits — medical, vision, dental.
401(k) retirement program.
Company
Parker
Parker offers corporate credit cards to help e-commerce businesses pay expenses and manage their finances.
Funding
Current Stage
Early StageTotal Funding
$157MKey Investors
Valar VenturesY Combinator
2023-03-16Series A· $31.1M
2023-03-16Seed· $5.9M
2023-03-16Debt Financing· $120M
Recent News
2024-11-12
2024-11-10
2023-09-26
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