NOCO · 1 day ago
Director Of Social Media
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Computers and Electronics Manufacturing
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Responsibilities
Develop and implement a cohesive social media strategy that aligns with business goals, focusing on product launches, brand engagement, and sales conversions.
Lead and mentor the social media team, ensuring content quality, consistency, and alignment with the NOCO brand voice.
Collaborate cross-functionally with marketing, creative, and e-commerce teams to create campaigns that drive traffic to our website and Amazon pages.
Leverage analytics to optimize content strategy and boost engagement, reach, and conversion rates.
Stay current with social media trends and best practices, using insights to enhance performance and follower growth.
Oversee posting schedules across social media channels, including Facebook, Instagram, YouTube, TikTok, LinkedIn, and Amazon Posts.
Manage and approve day-to-day content calendars, ensuring timely and relevant posts.
Guide audience segmentation and retargeting strategies for enhanced personalization and engagement.
Craft compelling, engaging content that resonates with our target audience across multiple regions (US, CA, UK, EU, JP, and AU).
Oversee community engagement efforts, collaborating with support teams to address customer inquiries and feedback.
Provide detailed weekly performance and analytics reports to inform strategy adjustments.
Foster a high-performance social media team, encouraging growth, creativity, and alignment with NOCO’s entrepreneurial culture.
Qualification
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Required
5+ years of experience managing social media for a direct-to-consumer brand.
Proven experience leading social media strategy on Instagram, TikTok, LinkedIn, YouTube, and Facebook.
Exceptional attention to detail, with a strong focus on content quality and brand consistency.
Demonstrated experience in content planning, writing, and audience engagement.
Analytical mindset with experience using social media analytics tools to drive data-informed decisions.
High level of organization, creative and critical thinking skills, and the ability to adapt to a fast-paced environment.
Excellent communication and collaboration skills, with experience working closely with creative teams, including video editors and designers.
Preferred
Preferred candidates located in Cleveland, OH or Phoenix, AZ; also considering candidates in Ohio, Arizona, New York, Oregon, Indiana, Florida, or Illinois.
Company
NOCO
We invent, create, and produce world-class consumer products through a diverse collection of exceptional thinkers and designers that push the limits of what's possible.