Prismfly · 1 day ago

Ecommerce Lifecycle Strategist - Remote

United States

Full-time

Remote

Mid Level

3+ years exp

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E-CommerceE-Commerce Platforms

Hiring Manager

Abrar Al Emad

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Responsibilities

Own and manage lifecycle campaigns from ideation to execution and analysis.

Develop personalized customer journeys identifying key touchpoints, pain points, and opportunities for improvement.

Ensure that each touchpoint across customer flows is engaging, efficient, and effective.

Coordinate creation of briefs, copy, art, text/HTML templates, email campaigns, etc

Segment audiences and create tailored experiences to enhance customer engagement and loyalty.

Develop and implement strategies for each stage of the customer lifecycle, including acquisition, onboarding, retention, and advocacy.

Analyze customer data to derive insights and make data-driven decisions to improve customer lifetime value.

Collect and analyze customer feedback to make continuous improvements to the customer journey.

Drive positive customer reviews, and ongoing engagement with loyalty programs.

Define key performance indicators (KPIs) to measure the success of lifecycle strategies and report on progress regularly.

Stay informed about industry trends and competitors’ customer strategies to identify areas for improvement.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Customer lifecycle managementMarketing automation toolsCRM systemsEmail/SMS automationCustomer-centric mindsetCollaboration skillsProject management skills