Eaze · 3 hours ago

Field and Event Marketing Manager

California, United States

Full-time

Remote

Entry, Mid Level

$80K/yr - $90K/yr

1+ years exp

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Responsibilities

Community Events: Plan, coordinate, and execute community-focused events to enhance local brand presence, foster relationships, and drive community engagement initiatives.

Engage with Customers: Represent the brand at events, in-store demos (PADs), trade shows, and community outreach to engage with potential customers, educate them on product benefits, and share promotional materials.

Brand Promotion: Actively promote Eaze and private label brand identity and core values through direct consumer interactions, maintaining a positive brand image in every engagement.

Field Campaigns: Collaborate with the marketing team to execute field marketing campaigns, including pop-ups, sampling, and promotional events, in alignment with the brand’s marketing goals.

Relationship Building: Develop strong relationships with retail partners and community influencers to drive brand advocacy and support sales growth.

Market Insights: Gather feedback from consumers and relay insights back to the marketing and product teams to help shape product development and marketing strategies.

Retail Promotion: Collaborate with retail management teams to execute clearance initiatives, effectively reducing dated inventory and optimizing shelf space for new products.

Reporting & Documentation: Track interactions, monitor event outcomes, and compile reports that highlight performance metrics, customer feedback, and sales conversions.

Compliance: Ensure all activities are in full compliance with local laws and regulations, particularly for restricted products (e.g., cannabis or alcohol).

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Field MarketingBrand AmbassadorshipSalesProduct KnowledgeRelationship BuildingEvent PlanningComplianceMarket InsightsPassion for the Brand