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Contentful · 2 days ago
Field Marketing Manager
Denver, CO
Full-time
Hybrid
Senior Level
$113K/yr - $124K/yr
5+ years exp
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Responsibilities
Coordinate territory planning and execution with sales & marketing stakeholders to build field marketing program calendars.
Manage all aspects of event and digital-event coordination, including strategy, materials creation, messaging, vendor relations, and logistics.
Lead account-based marketing activities in collaboration with the strategic sales team.
Conduct post-event/campaign evaluations, ROI analysis, and share results with relevant teams.
Strategize, order, and deliver promotional items to support sales & events in the region.
Maintain event and campaign documents such as budgets, calendars, and run-of-shows.
Complete quarterly budget reviews and ROI analysis, adjusting strategies accordingly.
Achieve benchmarked ROI metrics by analyzing campaign data in Salesforce.
Prioritize and manage multiple projects, meeting deadlines and budgets effectively.
Qualification
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Required
Bachelor's degree
5+ years of B2B working experience in the field marketing and/or marketing space
Passionate about the role field marketing plays and excited to bring new fresh ideas to Contentful
Knowledge of the customer experience landscape is recommended
Previous experience managing ABM events and ABM marketing campaigns
Ability to develop and deliver cohesive event strategies, including messaging, audience, execution
Ability to work independently and in a group setting
Ability to work in a dynamic and fast-paced environment; ability to multitask and effectively manage time
Strong written and verbal communication skills
Acute attention to detail; demonstrated ability for accuracy and thoroughness
Ability to work effectively with internal and external clients
Proven negotiation, problem-solving, organization and project management skills
Experience handling large budgets
Ability to travel domestically is required; some international travel may occur in the future as well.
Preferred
Knowledge of Adobe Programs (Photoshop, Illustrator), Marketo and Salesforce is not required but helpful
Benefits
Stock Options
Comprehensive healthcare package
Fertility and family building benefits
Paid time off (including vacation, sick, compassion, education, and volunteer days)
Company paid parental leave
Annual education budget
Virtual and in-person events
Wellbeing stipend
Communication stipend
Phone hardware upgrade reimbursement
New hire office equipment stipend
Company
Contentful
Contentful offers a headless content management system that helps organizations deliver content across channels.
501-1,000 employees
Funding
Current Stage
Late StageTotal Funding
$349.6MKey Investors
Tiger Global ManagementSapphire VenturesGeneral Catalyst
2021-07-28Series F· $175M
2020-06-17Series E· $80M
2018-12-05Series D· $33.5M
Leadership Team
Karthik Rau
Chief Executive Officer
Steve Sloan
CEO
Recent News
2024-05-20
2024-05-20
Google Patent
2024-04-13
Company data provided by crunchbase
