honeycomb.io · 3 days ago
Field Marketing Manager
United States
Full-time
Remote
Mid Level
$140K/yr - $160K/yr
3+ years exp
Maximize your interview chancesCloud Data ServicesData Visualization
No H1B
Hiring Manager
Amanda Shapiro
Insider Connection @honeycomb.io
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Responsibilities
Assisting, accelerating, and creating sales opportunities to drive revenue through custom events, field initiatives and other campaigns, by working directly with the sales team to identify customers & prospects from target accounts
Creating strategy and tactics to increase MQA to SQL conversion rates from Lead Gen programs - including A/B testing, new CTAs, content, etc.
Planning, producing, and executing 3rd party and 1st party events that are virtual and/or in-person
Supporting internal communication across multiple departments (sales, marketing, customer success) on expectations, goals, deliverables, event logistics, acquisition of attendee & sponsor lists, and performance
Collaborating with demand gen team on programs that drive pre-show interest, attendance, and post-show conversion activity and engagement
Managing key metrics such as pipeline, influence revenue opportunity conversion, % net new contacts to db, etc.
Reporting on the impact that field events have on top target accounts, including account engagement and pipeline growth. This includes ensuring that attribution is being correctly and properly reported.
Training GTM teams on content, processes, and workflows surrounding field events and programs,Aligning with key stakeholders, such as sales and PR to maximize value and accelerate deals
Assist leadership with initiatives and projects, as needed
Qualification
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Required
3-5 years experience in event or field marketing, preferably in B2B SaS market
Excellent written and verbal communication skills
Experience in and a passion for converting amazing events into qualified leads driving the business forward
Exhibit creative problem-solving skills and ability to identify next steps, with meticulous attention to detail and deadlines
Proven capacity for exceptional customer service to internal and external stakeholders.
A self-starter with the initiative to drive projects to completion independently
The desire to excel in a fast-paced environment
You love being part of a highly-energized team. Innovate, collaborate, celebrate.
Experience with Google Sheets, Google Slides, and Google Drive, Slack with ability to learn new software quickly
Available to travel up to 40%
Preferred
Experience developing and executing ABM strategies a plus
Experience with Salesforce
Experience Outreach, Asana, Highspot, and/or gifting platforms is a plus.
Benefits
A stake in our success - generous equity with employee-friendly stock program
Unlimited PTO and paid sabbatical
Home office, co-working, and internet stipend
100% employee/75% for dependents coverage for all benefits
Up to 16 weeks of paid parental leave, regardless of path to parenthood
Annual development allowance
Company
honeycomb.io
Honeycomb is the observability platform that enables engineering teams to find and solve problems they couldn't before.
51-200 employees
Funding
Current Stage
Late StageTotal Funding
$146.9MKey Investors
HeadlineInsight PartnersScale Venture Partners
2023-04-06Series D· $50M
2021-10-20Series C· $50M
2021-02-02Series B· $20M
Leadership Team
Christine Yen
Co-Founder & CEO
Liz Fong-Jones
Field CTO
Recent News
2024-10-20
2024-05-20
2024-05-07
Company data provided by crunchbase
