Twine · 3 hours ago
Freelance PPC Expert - Amazon
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Responsibilities
Manage 35+ Amazon seller accounts, ensuring each account's PPC campaigns are optimized for profitability and performance
Develop and execute tailored PPC strategies for both product launches and ongoing scaling. Implement best practices for new product listings, sponsored campaigns, and keyword targeting
Regularly analyze campaign performance, adjusting bids, keywords, and budgets to maximize sales while maintaining efficient ACOS (Advertising Cost of Sale)
Design and implement scalable strategies for accounts that are ready for growth, including advanced tactics for high-volume campaigns
Utilize Amazon's reporting tools and third-party analytics to drive decision-making. Track key metrics such as ACOS, TACOS (Total ACOS), CTR, conversion rates, and more to refine strategies
Oversee and optimize budgets for each account, ensuring cost-effective spending while achieving revenue targets
Work with the product launch teams to align PPC strategies with overall marketing and business objectives
Qualification
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Required
At least 3+ years of experience managing Amazon PPC accounts, with experience managing 20+ accounts or a portfolio of significant size
Extensive hands-on experience with Amazon's full advertising suite (Sponsored Products, Sponsored Brands, Sponsored Display, etc.)
Advanced proficiency with Amazon Seller Central, Amazon Advertising Console, and third-party PPC tools such as Helium 10, Jungle Scout, or PPC Scope
Experience in scaling campaigns effectively to handle high-volume accounts and launches
Ability to work with tight margins and adjust strategies quickly to maintain profitability. Strong understanding of key PPC metrics like ACOS, ROAS, CTR, conversion rates, etc
Ability to handle multiple accounts and campaigns simultaneously, ensuring timely execution and high standards of performance
Strong written and verbal communication skills. Ability to present complex PPC data in an easily understandable manner for non-experts
Ability to work independently and take ownership of large projects, ensuring all deadlines and performance targets are met
Preferred
Experience working with international Amazon marketplaces (e.g., UK, EU, Canada, Australia)
Using automation tools for PPC
Company
Twine
Twine is a platform that helps companies hire freelancers.
Funding
Current Stage
Early StageTotal Funding
$2.63MKey Investors
GC AngelsEASME - EU Executive Agency for SMEs
2020-08-13Series Unknown· $1.57M
2017-07-17Seed· Undisclosed
2017-04-12Seed· $0.5M
Recent News
2024-11-15
2023-03-02
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