200+ applicants

Company

Ayzenberg · 1 day ago

Freelance Social Media Analyst

United States

Contract

Remote

Entry Level

$35/hr - $50/hr

1+ years exp

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Responsibilities

Conduct in-depth analyses of social media performance and social conversation to uncover actionable insights relevant to the client and objectives.

Craft clear and concise stories, elevate findings into insightful reports that bring results to life.

Utilize visual elements in reports including charts, graphs, imagery, and other creative visualization techniques to highlight key insights.

Create and present insights to clients in a way that inspires them to take action on those learnings.

Work alongside team members (strategists, creatives, social, influencer, media, digital, and account teams) to develop and maintain a positive relationship with the client.

Participate in internal initiatives to develop thought leadership and industry best practices related to analysis and reporting.

Continuously improve deliverables by surfacing questions relevant to client objectives and incorporating knowledge of industry trends and news.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Social Media AnalyticsSocial ListeningData StorytellingMicrosoft ExcelMicrosoft PowerPointQualitative AnalysisQuantitative AnalysisSocial Media ToolsConsumer InsightsData Interpretation

Required

1-3 years experience in analytics within an agency, marketing department, or relevant analytical experience.

Proficiency with social media monitoring tools such as NetBase, Sprinklr and UnMetric.

Strong understanding of the social media space and main platforms (Facebook, Twitter/X, Instagram, YouTube, and TikTok).

Strong proficiency in Microsoft Excel (i.e. spreadsheet formatting, pivot tables, vlookups, and other advanced functions) and PowerPoint required.

Experience utilizing qualitative analysis (i.e. content analysis, hypothesis testing) and quantitative analysis techniques (i.e. clustering, regression, pattern recognition, statistical modeling, and inferential statistics).

Expert level attention to detail, as well as strong organizational, verbal/written communication and presentation skills.

Self-starter with the ability to work independently on multiple assigned projects with limited direction.

Ability to work effectively in a fast-paced, high-pressure environment.

Ability to strategically use consumer insights data, platform performance, and key social media and digital trends to inform the development of strategies and plans.

Assertive and resourceful with a proven track record of getting things done.

You have a strong interest in analytics and an expertise in social listening.

You are curious by nature, analytical, creative, and go above and beyond your required duties.

You can interpret both qualitative and quantitative data.

You can tell stories using data and uncover insights that drive impact.

You are an independent problem solver who comes up with innovative ways to work smarter by utilizing technology or other solutions.

Company

Ayzenberg

Ayzenberg Group is a social-first, fully integrated brand acceleration practice with three decades of expertise in creating and sharing brand stories for forward-thinking companies.

Founded in 1993

Pasadena, California, USA

201-500 employees