59 applicants

Company

Nike · 8 hours ago

Global Digital Marketing Analyst (Data Analytics- Remote Option)

Boston, MA

Full-time

Remote

Mid, Senior Level

$100K/yr - $223K/yr

5+ years exp

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ApparelE-Commerce

H1B Sponsor Likely

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Responsibilities

Partner with internal stakeholders & decision-makers to evaluate business objectives, and propose analytical data solutions that deliver meaningful insights

Utilizing data sources to understand our customers purchasing patterns, with the goal of providing insights to inform new marketing strategies

Manage the relationship with tech partners and act as primary point of connect when recommending new use-cases

Serve as primary CDP lead, onboarding new users to the tool and providing regular platform maintenance

Develop and perform quality checks on data for both ad hoc and ongoing processes.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Data AnalyticsDigital MarketingMar-tech PlatformsCDP PlatformsDMP PlatformsAdobe AnalyticsGoogle AnalyticsTag Management ToolsSQLMarketing Performance AnalyticsPaid SearchPaid SocialEmail MarketingAffiliates MarketingExcelPowerPoint

Required

5+ years of experience in data analytics, digital marketing and/or mar-tech platforms leveraging data and insights to drive recommendations

Bachelor’s or master’s degree in a technology or, Marketing, Business or Economics

Strong understanding of CDP and DMP platforms (Segment, Tealium Audience Stream, Adobe Audience Manager, etc.)

Passion and experience with data-based decision-making processes, with a strong emphasis on marketing performance analytics & optimization

Expertise with Adobe Analytics, Google Analytics and tag management tools

Understanding of how to use digital media, performance marketing and emerging channels such as paid search (Google ads), paid social (Facebook, Instagram ads), email, affiliates etc. to drive customer acquisition and retention

Proficient in Excel and PowerPoint

Experience in SQL

Positive demeanor and willingness to learn new things

Company

Nike

Glassdoor

4.1

Nike is a retail brand that provides the sale of apparel, footwear, sports equipment, and accessory products.

Founded in 1964

Beaverton, Oregon, USA

10001+ employees

http://www.nike.com

H1B Sponsorship

Nike has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (206)

2022 (496)

2021 (506)

2020 (241)