W. L. Gore & Associates · 4 hours ago
Global Marketing Director - Automotive
Elkton, MD
Full-time
Remote
Director/Executive
$150K/yr - $225K/yr
10+ years exp
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Responsibilities
Share accountability for overall business goals and results by partnering and collaborating with other functional leaders
Lead regional strategic marketing associates to adapt global strategies and marketing plans to regional needs and requirements
Partner cross functionally to build innovation pipeline and business models that maximize growth and value for the business unit; organize and lead market assessments as needed
Define market strategy to win based on market opportunities and Gore capabilities, in conjunction with business teams
Ensure a robust opportunity funnel by the market development associates to deliver segment sales in the near and long term
Collaborate cross functionally to develop and deliver relevant value propositions and exceptional customer experiences
Track industry and competitor roadmaps to identify and validate growth opportunities for Gore
Lead customer segmentation, by incorporating input from product specialist and functional leaders, to prioritize target customer groups for effective plan execution
Monitor competitive activities and contribute to segment competitive intelligence
Develop relationships with key customer roles and opinion leaders, as well as deep customer understanding in terms of critical purchasing criteria, stakeholder analysis, value chain analysis, and customer journey mapping through frequent voice-of-customer engagement
Qualification
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Required
Bachelor’s degree or equivalent and a minimum of 10 years of successful strategic marketing experience in leading B2B multinational companies
Experience working in Automotive components or related markets with specialty materials
Experience working with Automotive OEMs or Tier suppliers
Experience driving go-to-market strategy in different business models and channels
Experience developing and executing strategic plans as a member of a multidiscipline business leadership team
Demonstrated experience in leading, coaching and developing talent
Demonstrated financial acumen
Track-record of effectively working in, and developing global teams
Ability to effectively network and influence with customers, value chain partners and key opinion leaders
Ability to travel (up to 30%) both domestic and international
Preferred
MBA preferred
Benefits
Medical, Dental and Vision benefits effective on Day 1 of employment!
Comprehensive total rewards package, including competitive benefits
Associate Stock Ownership Plan
Potential opportunities for profit-sharing
Company
W. L. Gore & Associates
W. L. Gore & Associates is a global materials science company dedicated to transforming industries and improving lives.
10,001+ employees
Funding
Current Stage
Late StageLeadership Team
Linda Elkins
Head of Gore Innovation Center and New Business Development
Recent News
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