22Squared · 2 days ago
Group Media Director
Atlanta Metro
Full-time
Remote
Senior Level, Lead/Staff
12+ years exp
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Responsibilities
Works collaboratively across departments (Digital Investment, Integrated Investment, Business Leadership) to develop the strategy and tactics for innovative media plans
Manages the process of development, negotiation, implementation, tracking, reporting, and optimization of all media plans for assigned accounts
Maintains strong client/vendor relations to develop comprehensive media plans that successfully accomplish their goals
Provides strategic analysis of plans to determine the impact and overall outcome on all measurable variables, such as sales, sign-ups, lift in measurable brand attributes, awareness, advocacy, etc.
Anticipates & addresses client challenges across client engagements. Main liaison & consultant to clients on media matters
Solicits new industry concepts and tools that will help grow and enhance client’s business
Works on new business as a part of an integrated team
Collaborates cross-functionally with other Media Directors and team/agency leaders on departmental and agency initiatives
Work with CMO/DMP on financial aspects of the account budget, staffing, projections, etc. for assigned team
Inspires team as a servant leader always advocating new ways to solve problems
Creates a positive working environment and fosters a team approach
Responsible for training, managing, motivating, developing & evaluating team-members
Qualification
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Required
12+ years of media planning experience
Strong understanding of TV and CTV landscape (can cite ways to measure impact to business)
Excellent management and leadership skills and experience managing a team of associate directors, supervisors, planners and assistants
Extensive client contact experience
Strong presentation skills/client presence
Can tout/show proof of soft skills
BA/BS in Advertising, Marketing, Communications, or related field
Preferred
Experience with performance media (display, search, social, programmatic.) and innovative awareness-driving media
Company
22Squared
22squared creates exponential ideas for exponential results. Who wouldn’t want to add “squared” to their reach.
201-500 employees
H1B Sponsorship
22Squared has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2022 (2)
Funding
Current Stage
Growth StageLeadership Team
Erica Hoholick
CEO
Bazarkaya Toygar
Chief Creative Officer
Recent News
2023-12-25
2023-12-25
2023-12-25
Company data provided by crunchbase
