Demand IQ · 2 hours ago

Growth Marketer

United States

Contract

Remote

Mid Level

$2,700/mo - $4,000/mo

3+ years exp

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Responsibilities

Oversee and optimize paid media campaigns across Meta (Facebook/Instagram) and Google Ads to maximize ROI. Continuously analyze and refine campaigns to improve key metrics such as lead generation and conversion rates.

Collaborate with graphic designers to create high-converting landing pages in Framer or other landing page builders. Take ownership of the full implementation of landing pages, including building and deploying them to ensure they align with ad creatives and provide a seamless user experience that drives conversions.

Work with design teams to develop and test creative assets (ads, visuals, copy) for Meta and Google campaigns. Continuously test, optimize, and iterate on ad creatives for better performance and engagement.

Manage and optimize forms (using Default) to capture quality lead data, ensuring efficient data flow into HubSpot. Integrate landing pages and forms with HubSpot to streamline lead nurturing and conversion.

Manage integrations and automations in Zapier to ensure smooth data flow between platforms and efficient marketing workflows.

Create robust reporting and analytics within HubSpot to track campaign performance, lead generation, conversion rates, and other key metrics. Use data to evaluate performance and inform strategic decisions.

Create presentations to update key internal stakeholders of marketing learnings and results.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Growth MarketingB2B SaaS ExperiencePaid Media ManagementConversion OptimizationLanding Page DesignFramerForm OptimizationHubSpotZapierData AnalysisProduct-Led GrowthCollaboration Skills