LHH ยท 3 hours ago
Head of Digital Content
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Responsibilities
Lead a small team of social media and content experts with the goal of maintaining expert knowledge of the organization's video, podcast, written and similar content, leveraging this expertise to identify opportunities to join the conversation across social (Tik Tok, Instagram, Facebook, Twitter, etc.) and other digital channels
Play a tactical role in developing and maintaining the company's social media strategy, working with leadership align social and content strategy with integrated company brand goals
Maintain the organization's content library to ensure clips and media and accessible and used in compliance with brand guidelines
Keep a pulse on relevant digital content and social media trends and innovating strategy to align with popular channels, content choices, etc.
Qualification
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Required
5+ years of integrated digital content and social media strategy experience with a deep understanding of consumer-oriented strategy
Experience building, streamlining and optimizing multimedia content libraries
Experience with and/or personal passion for the spaces of meditation, mindfulness, brain research, required in some capacity
Deep knowledge of current social media trends, channels (Tik Tok, Instagram, Facebook, Snapchat, etc.) and opportunities with the ability to maintain a pulse as the social media landscape evolves
People leadership experience
Benefits
100% paid medical, dental and vision insurance for employees with a buy-up for dependents
Additional earning potential in the form of profit sharing after one year of service
PTO and sick time