Clearbrief · 2 days ago
Head of Marketing
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Artificial Intelligence (AI)Document Management
Insider Connection @Clearbrief
Responsibilities
Develop and execute product positioning strategies based on market research and customer insights
Create and implement multi-channel marketing campaigns to drive growth and improve market presence
Collaborate with sales teams to enhance product positioning and sales enablement materials
Analyze campaign performance data to optimize marketing efforts and suggest new initiatives
Produce engaging content across various platforms in partnership with leadership and other teams
Manage key partnerships and explore new opportunities for brand visibility
Develop and track key performance metrics in collaboration with the executive team
Stay current with industry trends and emerging technologies to refine marketing strategies
Identify areas for improvement in marketing and sales processes
Collaborate and communicate in a positive way with engineering, product, sales, and customer success colleagues
Supervise additional team members as needed
Qualification
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Required
5+ years of B2B SaaS marketing experience, focusing on product marketing, demand generation, and social media
Proven track record in executing successful marketing campaigns and driving revenue growth
Experience in event management and integrated marketing strategies
Proficiency in marketing automation, CRM systems, and analytics tools
Excellent communication skills for cross-functional collaboration
Strong analytical and data-driven decision-making abilities
Effective project management skills and ability to handle multiple campaigns
Creative and detail-oriented approach to marketing
Adaptable to dynamic start-up environments with strong prioritization skills
Bachelor's degree or equivalent experience required
Preferred
Legal or legal-tech experience is helpful, but not required
Company
Clearbrief
Clearbrief is a legal technology startup that is revolutionizing the legal writing process and the justice system.