AAPC · 4 hours ago
Head of Product
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Responsibilities
Establishing a New Product Division:
Lead the formation of a dedicated product division, consolidating and streamlining product-related responsibilities that have historically been managed by various other departments
Develop a cohesive product vision that integrates marketing, IT/engineering, sales, operations, and industry SME expertise to better serve AAPC’s customers and meet market needs
Ensure smooth transitions and collaboration with other departments to clarify ownership of product lifecycle activities
Work within current organizational structure initially, ensuring this new division is accretive in value and not dilutive or disruptive to process, platform, people, project, and/or product improvement
Product Strategy & Ownership:
Create and oversee the execution of a comprehensive product strategy that supports AAPC’s mission and aligns with AAPC’s overall financial goals and objectives
Own the end-to-end product lifecycle— from ideation and launch to post-launch growth, maturity, saturation, decline, and either revival or grave —working closely with all relevant teams to ensure cohesive delivery
Manage a diverse portfolio of products across different roles, organization types, and global markets, ensuring products are scalable, adaptable, and meet localized needs
Create and manage product roadmaps, timelines, and budgets to ensure timely and successful product launches.
Thrive in an environment where active contribution to both high-level strategy and the day-to-day work of the product team is needed.
Balance visionary leadership with tactical execution, leading by example and diving into the details when needed to ensure product success
Innovation & Market-Driven Product Development:
Leverage market research, competitive analysis, and customer insights to guide the product roadmap, focusing on both immediate opportunities and long-term innovation
Encourage product innovation by exploring emerging technologies and digital transformation trends (e.g., AI, machine learning, RPA, mobile apps) that can enhance user experience and product value
Identify opportunities to innovate in product delivery by leveraging customer feedback, market research, and emerging trends.
Lead the development of data-driven products, including exposing AAPC’s data via API for customers and partners, creating new revenue streams and driving industry leadership in healthcare data solutions
Drive the development of self-service tools and features that empower customers to independently manage, configure, and optimize their use of AAPC’s SaaS products, ensuring scalability and enhancing customer satisfaction
Ensure that product offerings continually evolve to meet the dynamic needs of healthcare professionals and organizations, adapting to industry shifts and new regulatory requirements. Monitor and analyze product performance and customer feedback to identify areas for improvement based
Cross-Departmental Collaboration & Integration:
Foster close collaboration with other teams to ensure a unified vision, cross-functional solutions, go-to-market strategies, and optimal customer engagement and experience
For example, partner with the subject matter experts within and outside the organization to capture Voice of the Customer, ideation and vision, and product definition and requirements; with the Marketing team on market studies, business cases, and go-to-market strategy; with the IT team to ensure technical feasibility and proper platform development, with Operations to manage product logistics for physical and digital deliverables, and with Finance on budgeting and ROI analysis.
Product Leadership & Team Development:
Build and mentor a high-performing product team, bringing together individuals with expertise spanning technical development, content, marketing, sales, and operations to create a cohesive and efficient product operation
Foster a data-driven culture within the product division, utilizing analytics to measure product performance and inform strategic decisions
Act as a change agent within the organization, driving alignment around product-centric goals and breaking down silos between departments
Financial & Performance Oversight:
Manage product-related budgets and resource allocation, ensuring efficient use of company resources while maximizing product profitability
Collaborate with Finance to develop pricing strategies, revenue forecasts, and cost management processes
Establish key performance metrics to monitor the success of products post-launch and make data-informed adjustments to maximize market impact
Work closely with the finance team to create product forecasts and effectively manage the P&L across product lines
User Centered Product Design:
Build products that put the customer first, utilizing user feedback, testing, and market insights to continuously improve offerings
Ensure seamless product experiences across various touchpoints, from digital tools to physical resources, and work with customer support teams to provide exceptional post-launch service
Qualification
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Required
Successful history of accomplishing the requirements of the position (as listed above)
Proven experience in leading product management, preferably within healthcare and/or educational industries
Expertise in managing cross-functional teams and working across departments as a central hub
Strong understanding of membership-based organizations, subscription products, educational content delivery, certification programs, professional services, and SaaS solutions. Background in at least two of these categories required
Experience overseeing a broad product portfolio across multiple markets and geographies
Exceptional leadership, communication, and organizational change management skills
Track record of rolling up sleeves and being deeply involved in the practical aspects of product management and development – showing equal comfort with delegating AND doing the work
Benefits
Comprehensive benefits package including medical, dental and vision insurance
Health Savings Account
Generous PTO and Holiday Pay
401(k) retirement plan
Remote work-from-home option consideration
Company
AAPC
AAPC - Certification for the business side of healthcare. Medical Coding - Medical Billing - Medical Auditing – Compliance Management
Funding
Current Stage
Growth StageLeadership Team
Recent News
2024-04-25
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