CharterUP · 2 days ago

Head of Social, Media and Content

United States

Full-time

Remote

Senior Level

5+ years exp

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Growth Opportunities

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Responsibilities

Develop, implement, and manage a cohesive social media strategy for CharterUP and its associated brands across platforms

Oversee content briefing, calendar creation, scheduling, posting, and community engagement for all brand accounts.

Ensure our brand retains its unique voice and visual identity across identified social platforms.

Work closely with the CMO, CEO and the executive team to effectively leverage social media for expansion into new geographies or the launch of vertically integrated product offerings.

Take a leading role in producing high-quality video content that engages and informs audiences. This includes ideation, scripting, filming, and editing videos tailored to each platform and audience.

Produce engaging posts and graphics that align with each brand’s identity and audience preferences.

Establish and track social media KPIs, providing regular updates and post-campaign insights to guide future efforts.

Report weekly on organic social efforts and KPIs like engagement and referral data.

Create detailed scorecards and reports to extract insights that inform future strategies.

Maintain and optimize schedules to align with broader marketing and business objectives.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Social Media StrategyVideo Content CreationProject ManagementCollaboration SkillsCommunication ExcellenceCreative & AnalyticalBrandingContent Creation

Required

5+ Years of Experience: Proven success in executing strategies, branding and company social media management within/for organizations known for delivering impactful results.

Video Expertise: Strong experience in video content creation

Collaboration Skills: Strong ability to work cross-functionally and align diverse teams toward common goals.

Project Management: Adept at managing multiple projects and bringing structure to evolving processes.

Creative & Analytical: Eye for design and captivating visuals, paired with data-driven decision-making.

Communication Excellence: Outstanding verbal and written communication skills, open to feedback and collaboration.