WRS Health · 15 hours ago
Healthcare Marketing Content Writer
United States
Full-time
Remote
Mid Level
Maximize your interview chancesBillingElectronic Health Record (EHR)
Insider Connection @WRS Health
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Craft clear, persuasive, and engaging content tailored to healthcare professionals and decision-makers, including blogs, website pages, white papers, case studies, and email campaigns.
Develop and execute SEO-optimized content to enhance online visibility and drive organic traffic.
Conduct keyword research, competitor analysis, and performance tracking to inform content improvements.
Collaborate with subject matter experts, marketing, and product teams to translate complex healthcare topics into digestible, actionable content.
Manage content updates and organization within a CMS (e.g., WordPress and HubSpot) to ensure accuracy and consistency across platforms.
Leverage AI tools to streamline content production and improve quality and efficiency.
Help manage and grow the company’s social media presence across platforms like LinkedIn and Facebook.
Monitor and analyze content performance metrics to refine strategies and maximize ROI.
Stay ahead of industry trends and digital marketing best practices to ensure our content remains competitive and relevant.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Exceptional writing, editing, and storytelling skills with a proven portfolio of marketing or healthcare-related content.
Experience in content marketing, SEO writing, or a related role.
Knowledge of healthcare industry topics and trends; familiarity with medical terminology is a plus.
Expertise in SEO tools and practices, including keyword research, metadata optimization, and content performance tracking.
Experience with CMS platforms (e.g., WordPress, HubSpot) and social media management tools.
Proficiency in using AI writing and grammar tools to enhance efficiency and output.
Strong organizational and project management skills, with the ability to handle multiple tasks and deadlines.
Analytical mindset with the ability to interpret content metrics and make data-driven decisions.
Company
WRS Health
More than just a cloud-based EHR & Practice Management software.
Founded in 1999
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Lawrence Gordon
CEO & Founder
Jing Moore
Vice President of Finance & CFO
Company data provided by crunchbase
