Prenetics · 2 days ago
Influencer and Community Manager
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Responsibilities
Build and maintain strong relationships with influencers at all tiers from nano to macro, ensuring alignment with our brand values
Manage all aspects of influencer collaborations, including coordination with agencies, direct interactions, logistical support, and content approval
Serve as the expert on the brand, advising and helping to strategize and develop content briefs for influencers
Work closely with our amplification team to ensure strategic promotion of core content enhances brand visibility and drives sales
Review and approve influencer content before release, schedule posts, and handle reporting metrics
Monitor and manage usage rights and expiration dates for all content
Develop and nurture a digital community of consumers and influencers to boost engagement, drive purchases, and increase subscription rates
Foster a safe, positive, and supportive online environment, and ensure accurate and compliant communication about our products
Manage social media interactions with creativity and efficiency, ensuring responsiveness and helpfulness to grow our accounts and strengthen community ties
Work closely with our scientific advisory board to stay informed about product benefits and claims, ensuring accurate and compliant community communications
Employ creative tactics to entertain, inform, and motivate our audience, keeping engagement high and consistent
Qualification
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Required
Extensive experience in social media management, community engagement, and influencer relations
Aptitude to use technology, automation, and AI to develop and maintain community engagement
Creative thinker with the ability to generate innovative ideas that resonate with our target audience
Ability to thrive in a fast-paced, dynamic team environment and flexible enough to pivot strategies as needed
Strong understanding of consumer shopping trends and the ability to respond to market changes quickly and effectively
Thorough knowledge of social media platforms, trends, and best practices with a strong ability to engage and grow online communities
Preferred
Experience in the vitamins, supplements, or skincare industry is highly desirable
Supporting high-profile celebrity brands is a plus
Benefits
Medical & Annual Leave
Learning & Development
Growth & Opportunity
Inclusive Workplace
Remote Work
Company
Prenetics
Prenetics is a genetic and diagnostic health testing company that helps to identify health risks with the use of DNA sequencing technology.
Funding
Current Stage
Public CompanyTotal Funding
$187.65MKey Investors
Apis PartnersPing An
2022-05-18Post Ipo Equity· $120M
2022-05-18IPO· undefined
2021-05-04Series Unknown· undefined
Recent News
GenomeWeb
2024-12-02
2024-11-19
South China Morning Post
2024-11-19
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