Muck Rack · 3 weeks ago

Instructional Designer, GTM Enablement

United States

Full-time

Remote

Mid Level

$79K/yr - $95K/yr

2+ years exp

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Responsibilities

Work alongside Go-To-Market Enablement Team members to analyze training needs for the organization and support change at scale for new processes, systems, and tools

Develop exciting learning experiences through a unified content strategy and provide a continuous learning path of relevant and impactful education for GTM teams and Muck Rack customers

Create L&D assets (e.g. courses, videos, webinars, product simulations, etc.) to facilitate positive behavior changes that drive organizational results

Track and oversee the metrics and reporting needed to measure success and impact of training, tools, and processes

Build relationships and collaborate cross-functionally with key stakeholders from Revenue teams, Product Marketing, Customer Education, and RevOps

Field inquiries and content requests for GTM teams

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Instructional DesignB2B SaaS experienceCourse authoring toolsVideo/audio design toolsAdult learning principlesNeeds assessment techniquesData-driven analysisArticulate 360Adobe IllustratorTechSmith CamtasiaLMS systemsEmpathy for PR challengesAppetite for learningProject management skillsCollaboration skills

Required

At least 2 years of experience in instructional design at B2B SaaS companies

Experience with incorporating multiple media elements into learning programs, including audio, video, animation, simulation, and self-developed graphics

Knowledge of adult learning principles and needs assessment techniques

Ability to work autonomously and a desire to own projects from start to finish

Ability to analyze training needs for revenue professionals and a proven track record of creating training that leads to measurable and observable business outcomes

Data-driven with a passion to uncover how our customers learn and retain information most effectively

Great communicator with strong collaboration and project management skills - you’re excited to work with internal stakeholders and able to understand and explain technical features in terms of the value they provide to customers

Deep empathy for the challenges and motivators for those working in public relations and communications

Appetite to learn the latest technologies and techniques required to build best-in-class digital education solutions