122 applicants
Road Scholar ยท 2 days ago
Intern, Social Media Strategy
Boston, MA
Internship, Part-time
Remote
Intern Level
$4K/yr - $4K/yr
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Insider Connection @Road Scholar
Responsibilities
Conduct data-driven research to identify relevant niches for the new Facebook group.
Create a new Facebook group based on the identified niche and develop a strategy for its growth.
Develop and implement a content strategy for the Facebook group to engage and grow the community.
Create and manage Facebook ads to boost group membership.
Work with the email team to promote the group to our mailing list.
Collaborate with the blog team to create relevant content for the new audience.
Develop a social media strategy with SMART goals (e.g., leads, engagement) and use analytics to track and measure success.
Monitor group performance and engagement and report on relevant metrics to the social media team.
Make data-driven adjustments to social media strategies as needed.
Qualification
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Required
Junior or Senior at an accredited college or university.
Majoring in data science, marketing, communications, or a related field.
Familiar with social media platform analytics tools, particularly Meta Insights.
Proactive in learning new tools and skills.
Excellent written and verbal communication skills.
Organized and capable of managing a diverse workload efficiently.
Ability to work independently and as part of a team.
Preferred
Experience in content creation, graphic design, and/or video editing is a plus.
Benefits
College credit where applicable
Company
Road Scholar
Road Scholar provides tourism, education, learning, retirement, adventure services.
Founded in 1975
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Bryana Tribuna
Partnerships Manager
Maeve Hartney
Chief Program Officer
Recent News
2024-04-09
2024-04-09
2023-12-28
Company data provided by crunchbase
