Housecall Pro · 9 hours ago

Lead, Partner Marketing

Denver, CO

Full-time

Remote

Senior Level

$72K/yr - $90K/yr

5+ years exp

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Growth Opportunities

Hiring Manager

Samantha Guay

Insider Connection @Housecall Pro

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Build and diversify partnerships with industry associations, content creators, and strategic technology partners to boost brand visibility and growth

Cultivate long-term partnerships with influencers and brand ambassadors to generate brand advocacy and expand reach

Develop and execute partner-driven campaigns, such as co-branded content, webinars, blogs, and podcasts, ensuring alignment across marketing channels

Leverage marketing automation tools to streamline partner outreach, onboarding, and reporting for scalable and efficient collaboration

Amplify partner-generated content (e.g., testimonials, case studies) across company platforms to drive engagement

Oversee relationships with review sites, aggregators, and sub-affiliate networks, ensuring compliance with legal and business objectives

Create unique promotional strategies, such as promo codes and partner-led campaigns, to drive engagement and conversions

Align with Sales, Business Development, and Marketing teams to integrate partner-driven leads into the sales funnel and optimize campaign performance

Lead partner education initiatives through webinars, training, and resources to maximize partner impact and alignment with business goals

Track and analyze performance metrics to optimize campaigns, improve partner collaboration, and report actionable insights

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Partner MarketingStrategic PartnershipsInfluencer MarketingData-driven Decision MakingMarketing Automation ToolsSaaS Familiarity

Required

5+ years of experience in partner marketing or related field

Bachelor's degree in marketing, a related field, or equivalent work experience

1+ years of cross-functional leadership experience, collaborating closely with marketing, business development, and analytics teams to drive performance

Proven track record of managing strategic partnerships, influencers, and affiliate networks